艾克教堂赞扬短信
公司规模
11-200
地区
- America
国家
- United States
产品
- SMS Messaging
技术栈
- Mobile Keywords
实施规模
- Enterprise-wide Deployment
影响指标
- Brand Awareness
- Customer Satisfaction
技术
- 功能应用 - 远程监控系统
适用行业
- 教育
适用功能
- 销售与市场营销
用例
- 公共预警与应急响应
服务
- 系统集成
关于客户
Ekko 教堂是位于加利福尼亚州富勒顿的一座非宗派教堂。教堂最初只有 7 名成员，但现在每周礼拜的平均人数已增长到 250 人。虽然教堂精通最新技术，但它试图提供一种简单的方式向其成员提供最新信息。
挑战
Ekko 教堂正在寻找一种有效的方式来为即将举行的两项活动（心理健康意识周日和孤儿周日）向其会众提供资源。教堂需要一种方法来为对事工感兴趣的人们提供一份资源清单。挑战在于找到一种易于使用且比输入特殊页面的完整 URL 更高效的解决方案。
解决方案
Ekko 教堂设置了两个移动关键词（“EKKOMHS”代表心理健康周日，“EKKOMJI”代表孤儿周日），以收集对这两个活动资源感兴趣的人的电话号码。当有人在移动关键词中发短信时，系统会发送自动回复，其中包含相关网页的链接，以便获取更多信息。在每个周日礼拜结束时，屏幕上都会显示移动关键词的说明，供有兴趣的会众发送消息。
运营影响
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