[案例研究] Misfit Media 如何为 Brick Oven Pizza Company 带来 620,000 美元的销售额
技术
- 应用基础设施与中间件 - 数据库管理和存储
- 基础设施即服务 (IaaS) - 云数据库
适用行业
- 设备与机械
- 运输
适用功能
- 物流运输
- 销售与市场营销
用例
- 最后一英里交付
- 交通监控
服务
- 系统集成
关于客户
Brick Oven Pizza Company 是一家连锁餐厅，在当地市场享有盛誉。他们需要 Misfit Media 的帮助来制定在线策略，以吸引新客人光临其餐厅。
挑战
在大流行之前，Misfit Media 正在帮助 Brick Oven Pizza Company 专注于餐厅内用餐。疫情导致全国各地的餐厅关闭后，Brick Oven Pizza Company 需要一种方法来推广、接受和管理在线订单。
解决方案
Misfit Media 实施了全渠道潜在客户捕获系统，以通过 ManyChat 的增长工具捕获潜在客户。他们运行 Facebook JSON 广告以获取信息、广播以进行有针对性的消息传递、生日活动以进行个性化促销，以及忠诚度计划以提高客户终生价值。
运营影响
数量效益
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