Pipefy > 实例探究 > CTA Smart 借助 Pipefy 的 CRM 将销售额提高了 300%

CTA Smart 借助 Pipefy 的 CRM 将销售额提高了 300%

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技术
  • 平台即服务 (PaaS) - 应用开发平台
适用行业
  • 建筑物
  • 金融与保险
适用功能
  • 物流运输
  • 销售与市场营销
用例
  • 车队管理
  • 库存管理
关于客户
CTA Smart 是内部燃料供应控制和管理领域的全国领先者。他们在市场上拥有 10 年的专业知识,供应超过 3,000 个加油点,到 2021 年控制约 10 亿升燃油。截至 2021 年底,他们拥有约 60 名员工的精益结构。
挑战
CTA Smart 面临着缺乏数据驱动的决策以及使用断开连接的系统的挑战,这阻碍了他们的销售和运营效率。
解决方案
CTA Smart 聘请了 Píer Partners 来提供财务咨询并改进其内部流程。他们实施 Pipefy 作为所有流程的编排平台,从销售 CRM 开始,扩展到其他运营流程。 Pipefy 实现了标准化、内部流程连接以及重复任务的自动化。
运营影响
  • The implementation of Pipefy has brought about significant operational improvements for CTA Smart. The company has been able to standardize and connect internal flows, leading to increased efficiency and reduced rework. The automation of repetitive tasks such as sending emails for customer onboarding, filling in customer information, and assigning professionals to each task has further enhanced operational efficiency. The operational and commercial departments now have clear metrics and ambitious goals, controlled by the company's managers through dashboards. The sales funnel was the most positively affected process, with the average time to close a deal with a customer significantly reduced. The desired scalability has also been achieved, helping to take CTA’s operation to the next level.

数量效益
  • Sales increased by 300% after one and a half years using Pipefy.

  • The average time to close a deal with a customer decreased from 90 days to 42 days, an improvement by 53%.

  • 95% of its employees have direct contact with the Pipefy platform.

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