通过 Paragon 增强销售和工程信心：MainStem 案例研究
技术
- 应用基础设施与中间件 - 数据交换与集成
- 应用基础设施与中间件 - 中间件、SDK 和库
适用行业
- 水泥
- 电子商务
适用功能
- 维护
- 销售与市场营销
用例
- 楼宇自动化与控制
- 库存管理
服务
- 系统集成
关于客户
MainStem 是专为大麻行业设计的 B2B SaaS 供应和采购平台。该公司通过统一大麻企业的端到端运营，帮助其节省大量运营和供应成本。与其他为传统行业构建的采购平台不同，MainStem 具有管理大麻公司独特的工作流程和法规的必要功能。这导致了过去几年的巨大增长，该公司与 Merida Capital 一起筹集了 C 轮融资，被列入 Inc 5000 家美国增长最快的公司名单，并被评为 Vangst 20 家最适合工作的大麻公司之一。
挑战
MainStem 是大麻行业的 B2B SaaS 供应和采购平台，面临着重大挑战。该公司的首席技术官 Garrett 同时处理三个关键的集成请求（Teams、Slack 和 Quickbooks）。然而，他的团队无法确定这些集成的优先级，因为他们专注于为其企业产品 Purchasing Pro 开发核心产品功能。现有客户因消息应用程序中缺少 MainStem 通知而感到沮丧，而潜在的企业客户则需要 QuickBooks 集成来进行决策。此前，MainStem 在内部构建了许多集成，但这些集成需要大量的工程工作来构建和维护。该团队将花费数周时间来了解每个第三方应用程序的 API 文档、处理用户身份验证和令牌管理，以及由于供应商 API 的变化而维护集成。这种方法有几个缺点，包括将工程资源从核心产品中转移出来，影响销售和客户成功团队对其集成路线图的信心，以及增加维护要求。
解决方案
认识到需要更可持续的解决方案，Garrett 开始探索嵌入式集成平台并发现了 Paragon。他注册了免费试用版，并能够在四个小时内构建一个可运行的 Slack 集成。尽管最初对 Paragon 处理复杂集成工作流程的能力表示怀疑，但 MainStem 团队发现他们可以通过 Paragon 访问每个集成的任何 API 端点。这使他们能够构建更复杂的业务逻辑，甚至适用于更复杂的用例。 Paragon 的托管身份验证、完整的端点可见性以及干净、开箱即用的最终用户 UI 使 MainStem 能够将全职专用开发工作减少 70%。 Paragon的实施不仅缩短了他们的销售周期，使他们能够接近有会计集成要求的企业客户，而且还增强了他们销售团队的信心。工程团队对集成请求的态度显着改善，他们甚至考虑将现有的内部集成重建到 Paragon 平台上。
运营影响
数量效益
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