Big Data has big payoffs for this APTA-award winning transit agency
公司规模
200-1,000
地区
- America
国家
- United States
产品
- TripSpark Streets
- TripSpark Mobile Data Terminals (MDTs)
技术栈
- GTFS Tools
- Passenger Information App
实施规模
- Enterprise-wide Deployment
影响指标
- Customer Satisfaction
- Digital Expertise
- Productivity Improvements
技术
- 分析与建模 - 大数据分析
- 功能应用 - 远程监控系统
- 网络与连接 - 蜂窝
适用行业
- 城市与自治市
- 运输
适用功能
- 商业运营
- 物流运输
用例
- 车队管理
- 预测性维护
- 实时定位系统 (RTLS)
- 远程资产管理
服务
- 软件设计与工程服务
- 系统集成
关于客户
Blacksburg Transit (BT) is a public transportation provider serving the town of Blacksburg, including Virginia Tech. BT offers a variety of services, including fixed routes, paratransit, commuter services, deviated fixed routes, demand response, and a service for seniors. With a fleet of 69 vehicles and 200 employees, BT caters primarily to university-affiliated individuals aged 18 to 24. The agency collects 11,000 data points per day to analyze and improve its services. BT has been a long-time partner of TripSpark, utilizing their fixed route software and mobile data terminals to enhance operational efficiency and customer satisfaction.
挑战
Blacksburg Transit (BT) faced the challenge of improving customer experience, planning, and service efficiency. With a dynamic ridership primarily composed of university-affiliated individuals aged 18 to 24, BT needed to adapt to frequently changing locations and schedules. Traditional transit databases were insufficient for providing the granular data required to make informed decisions. Additionally, BT aimed to enhance customer service by addressing complaints effectively and providing accurate predicted bus arrival times, which varied daily due to changing class schedules and mini rush hours.
解决方案
BT adopted TripSpark’s fixed route software, Streets, and mobile data terminals (MDTs) to gain complete access to their data and develop custom reports. This allowed BT to collect and analyze 11,000 data points daily, providing insights into fare types, schedule adherence, passenger loads, and trends. The data enabled BT to make short-term adjustments, such as changing headways and consolidating stops, and informed long-term strategic decisions about new routes and service levels. Additionally, BT invested in a passenger information system, including a texting service and real-time bus map, to provide accurate predicted bus arrival times and improve customer service. The system allowed BT to make schedule changes without reprinting and offered riders the convenience of receiving route and time information via text.
运营影响
数量效益
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