实例探究 > Arlington On-Demand

Arlington On-Demand

公司规模
1,000+
地区
  • America
国家
  • United States
产品
  • Mercedes Metris
  • Sienna vans
技术栈
  • Customized app
  • Prepaid card system
实施规模
  • Enterprise-wide Deployment
影响指标
  • Cost Savings
  • Customer Satisfaction
  • Environmental Impact Reduction
  • Productivity Improvements
技术
  • 分析与建模 - 实时分析
  • 功能应用 - 车队管理系统 (FMS)
  • 网络与连接 - 蜂窝
适用行业
  • 城市与自治市
  • 运输
适用功能
  • 商业运营
  • 物流运输
用例
  • 车队管理
  • 公共交通管理
  • 智慧城市运营
服务
  • 软件设计与工程服务
  • 系统集成
关于客户
The City of Arlington, located in Texas, is a significant urban area that faced a unique challenge as the largest U.S. city without public transportation. The city government recognized the need for alternatives to personal vehicle use to reduce congestion and provide accessible transportation options for all residents. Despite multiple attempts to pass transit investment measures, the residents consistently voted them down, leaving the city without a viable public transportation system. This situation necessitated a creative and effective solution to meet the transportation needs of its diverse population, including commuters, residents, visitors, seniors, and students.
挑战
In September 2017, the Arlington City Council opted to replace a low-volume fixed route bus, the Metro Arlington Xpress (“MAX”), with Via’s comprehensive microtransit solution. Before MAX, Arlington was the largest U.S. city without public transportation. Arlington’s story was a familiar one: The city government recognized a need for alternatives to driving alone in personal vehicles, yet the residents voted down measures supporting transit investment time and again, rejecting three transit ballot measures since 1979.
解决方案
In December 2017, Via launched Arlington On-Demand with 18 vehicles in a reduced zone within the city of Arlington. The service now features a fleet of 53 — soon scaling to 68 — custom-branded Mercedes Metris and Sienna vans that cover the entire city. Customers book rides using a customized app or by phone, and can pay with a credit or debit card, or with a prepaid card for unbanked users. In addition to providing point-to-point transportation across the entire city, the city is enhancing regional mobility by providing first-and-last-mile connections for riders traveling to the Dallas-Fort Worth area via the Trinity Railway Express.
运营影响
  • From its transit-averse roots, Arlington has emerged as the first city to run solely on microtransit, delivering over 494,000 rides as of February 2021 with an average rider rating of 4.8 out of 5.
  • Ridership has increased tenfold since the service launched, resulting in reduced congestion in the city by more than 400,000 vehicle miles.
  • Arlington On-Demand has expanded every year since launch and grown to serve the entire population.
  • Via’s flexible platform has allowed the service to quickly adapt to demand changes as a result of COVID-19, as well as incorporating measures to ensure riders’ and drivers’ safety.
数量效益
  • 10X increase in public transit ridership since launch.
  • 400,000 fewer vehicle miles traveled as of 2020, reducing congestion in the city.

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