After implementing CDNetworks, Bang & Olufsen consolidated data centres and reduced website load times significantly
公司规模
1,000+
地区
- Asia
- Europe
国家
- China
- Denmark
- United Kingdom
产品
- CDNetworks
技术栈
- Cloud Security DDoS protection
- Web application firewall
实施规模
- Enterprise-wide Deployment
影响指标
- Customer Satisfaction
- Productivity Improvements
技术
- 网络安全和隐私 - 云安全
- 基础设施即服务 (IaaS) - 云计算
适用行业
- 电子产品
适用功能
- 销售与市场营销
用例
- 网络安全
- 供应链可见性(SCV)
服务
- 云规划/设计/实施服务
- 网络安全服务
关于客户
Founded in Denmark in 1925, Bang & Olufsen has long set the mark as a global design icon and symbol of audio-visual excellence. The company is world renowned for its distinctive range of quality televisions, music systems and high-performance loudspeakers; products that combine technological excellence with emotional appeal in a sensational design language. Traditionally, Bang & Olufsen products have been sold mainly through an independent retail network across more than 100 countries. The majority of these retailers are stores, which exclusively sell Bang & Olufsen products. Recently, the company launched initiatives for global growth, seeking to leverage a robust online presence to serve both mid-level and high-end customers in the world’s fastest growing consumer markets. One of the most appealing of these target markets is China.
挑战
Bang & Olufsen, a global design icon and symbol of audio-visual excellence, was seeking to leverage a robust online presence to serve both mid-level and high-end customers in the world’s fastest growing consumer markets, particularly China. However, the company experienced slow response time on their websites, and in some instances, the website was failing to load. Despite testing the use of data centres located in Singapore and Hong Kong, these failed to meet the company's goal of creating a strong experience for mainland China consumers. The company needed a global solution that would ensure a strong local and global online experience when building a data centre was not an option.
解决方案
The Bang & Olufsen IT team determined that a global CDN was needed to optimise both the performance of their websites and software updates across multiple countries and inside the Chinese mainland. The CDN needed to provide infrastructure within mainland China, local presence on the mainland to manage licensing and other entry requirements, a global network of PoPs, with multiple locations across Asia and Australia, proven high performance in ALL locations, and fast implementation options. Following an evaluation of leading CDNs with a global presence, Bang & Olufsen decided on CDNetworks. CDNetworks had a global presence with local people, expertise and infrastructure inside China. Once the company reviewed their performance test results in China and several other target markets, the choice became obvious.
运营影响
数量效益
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