Adobe 向 Azure 的过渡：通过 IoT 增强客户体验
技术
- 网络安全和隐私 - 安全合规
- 平台即服务 (PaaS) - 应用开发平台
适用行业
- 设备与机械
- 国家安全与国防
适用功能
- 产品研发
- 销售与市场营销
用例
- 行为与情绪追踪
- 篡改检测
服务
- 云规划/设计/实施服务
- 系统集成
关于客户
Adobe 是一家总部位于美国的跨国计算机软件公司。它以其创意套件而闻名，其中包括 Adobe Photoshop、Acrobat Reader 等软件。这些产品已转变为名为 Adobe Creative Cloud 的软件即服务 (SaaS) 产品。除此之外，Adobe 还推出了 Adobe Experience Cloud，这是一套营销、分析和广告工具，可帮助品牌提供卓越的客户体验。 Adobe 拥有 10,000 多名员工，是合作伙伴专业服务行业的领导者。该公司已将 Microsoft Azure 设为其首选云平台，以确保其不断增长的云产品组合快速、可靠且安全地运行。
挑战
Adobe 是一家领先的软件公司，它认识到需要从简单地创建精美内容转变为了解人们如何与该内容互动。这种理解将使企业能够改善与潜在客户和现有客户的互动。为了实现这一目标，Adobe 于 2017 年 3 月推出了 Adobe Experience Cloud，这是一套补充 Adobe Creative Cloud 的工具。然而，随着 Adobe 将更多产品迁移到 SaaS 模型，它面临着寻找可靠且安全的云平台来托管其不断增长的云产品组合的挑战。 Adobe 还需要确保其基于开源软件的产品在所选云平台上得到全面支持。此外，Adobe 必须解决客户对在云中运行关键任务应用程序的担忧，其中包括 PB 级的机密客户和销售数据。
解决方案
Adobe 与 Microsoft 签署了战略合作伙伴关系，使 Microsoft Azure 成为其首选云平台。选择 Azure 是因为它对开源软件的广泛支持及其多层安全性。 Adobe 的 Experience Manager 是 Experience Cloud 的一部分，是 Azure 中部署的第一个解决方案，其次是 Adobe Cloud Platform 和 Adobe Document Cloud。 Adobe 广泛使用 Azure 平台即服务 (PaaS) 产品，例如 Azure 数据工厂，这使该公司能够大规模集成来自多个混合源的数据。 Adobe 还使用了 Azure Data Lake Storage 和 Azure 虚拟机。为了解决安全问题，Adobe 提供了 Azure 多层安全性的证据，该安全性符合多项国际和行业安全合规性标准和认证。 Adobe 还可以自由地在 Azure 中的细粒度资源级别应用安全性。此外，Adobe 使用 Azure 安全中心快速查找并响应潜在漏洞。
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