Google Cloud Platform > 实例探究 > abastece-aí:利用 Google Cloud 促进分析和基于数据的决策

abastece-aí:利用 Google Cloud 促进分析和基于数据的决策

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技术
  • 分析与建模 - 机器学习
  • 基础设施即服务 (IaaS) - 公共云
适用行业
  • 教育
  • 设备与机械
适用功能
  • 采购
  • 产品研发
用例
  • 库存管理
  • 预测性维护
服务
  • 云规划/设计/实施服务
  • 培训
关于客户
abastece-aí 是 Grupo Ultra 旗下的一家金融科技公司,为巴西车主提供服务。他们提供用于燃气支付、折扣、忠诚度积分和福利的移动应用程序。他们拥有 220 名员工和 3600 万注册客户,需要一个数据环境来支持其发展。
挑战
abastece-aí 是一家拥有 3600 万客户的金融科技公司,缺乏结构化数据环境来交叉引用不同来源的数据并分析较长的历史时期。获取数据的延迟阻碍了运营,公司需要自动化仪表板。
解决方案
abastece-aí 选择 Google Cloud 迁移到公有云并部署数据分析系统。他们基于 BigQuery 构建了一个数据湖来整合信息,每月处理 250+ TB 的数据。他们使用 Cloud Data Fusion 进行数据库摄取流程和营销自动化。该团队接受了使用 BigQuery 的培训,并利用 Vertex AI 进行机器学习集成。
运营影响
  • The migration to Google Cloud significantly boosted abastece-aí’s performance in its strategic, analytic, and operational deliveries. The robust infrastructure and agile data query processing were key in this improvement. The company also benefited from automated dashboards, which provided specific views and analytics for each individual business area. The cross-referencing of transactional data from various sources increased the quality and speed of deliveries, as employees began taking more variables into consideration. This democratized data consumption inside the organization, leading to more accurate decision-making. The microservice architecture using manageable apps with easy interaction reduced the number of employees who had to focus on managing the infrastructure. The company plans to use more machine learning solutions with Vertex AI in the future, improving data exploration and model production.
数量效益
  • Processes over 250 TB of data every month using BigQuery
  • Significant expansion of the Growth department
  • Automated dashboards that meet business areas’ analytics and management needs

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