With Blue Yonder, Prinsel is Positioned for Profitable Growth
Company Size
200-1,000
Region
- America
Country
- Mexico
Product
- Blue Yonder Warehouse Management
Tech Stack
- Artificial Intelligence
Implementation Scale
- Enterprise-wide Deployment
Impact Metrics
- Cost Savings
- Productivity Improvements
Technology Category
- Functional Applications - Warehouse Management Systems (WMS)
Applicable Industries
- Retail
Applicable Functions
- Warehouse & Inventory Management
Use Cases
- Inventory Management
- Warehouse Automation
Services
- System Integration
About The Customer
Prinsel, also known as Productos Infantiles Selectos, is a leading importer and distributor of toys and other children's products. The company has been in operation for 40 years, serving customers in Mexico and Central America. Prinsel operates two busy distribution centers that manage over 1,000 SKUs, 7,000 shipments, and 2.5 million individual boxes each year. The company is growing its ecommerce sales and needs to reach all its customers, across all channels, in the fastest, most reliable, and secure way.
The Challenge
Prinsel, a leading importer and distributor of toys and children's products in Mexico and Central America, was facing challenges in managing its two busy distribution centers. The centers handle over 1,000 SKUs, 7,000 shipments, and 2.5 million individual boxes each year. The warehouses were managed by manual processes, making it difficult to locate and ship products. This lack of visibility negatively impacted both customer service levels and financial results. The company was struggling to meet order deadlines due to the time-consuming manual processes and lack of understanding of warehouse capacity.
The Solution
To optimize its operations, Prinsel partnered with Blue Yonder to implement warehouse management capabilities that would increase both visibility and control. The solution automated the storage and retrieval of products, reducing the average fulfillment time from two hours to 45 minutes. The warehouse management solution from Blue Yonder is flexible and scalable, capable of supporting Prinsel's omni-channel growth and meeting the company's needs for the next decade. The solution also leverages artificial intelligence to ingest real-time data from customers and partners, synchronizing a strategic response that maximizes outcomes across the extended supply chain. Netlogistik, a partner of Blue Yonder, supports the implementation by providing ongoing data management.
Operational Impact
Quantitative Benefit
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