Information Builders > Case Studies > Wendy’s Freshens Up Its Operational Perspective With WebFOCUS

Wendy’s Freshens Up Its Operational Perspective With WebFOCUS

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Company Size
1,000+
Region
  • America
Country
  • United States
Product
  • WebFOCUS
  • Portal
  • ReportCaster
  • Web Services
Tech Stack
  • Business Intelligence
  • Data Analytics
  • Data Warehousing
  • Data Visualization
Implementation Scale
  • Enterprise-wide Deployment
Impact Metrics
  • Cost Savings
  • Productivity Improvements
Technology Category
  • Analytics & Modeling - Real Time Analytics
  • Application Infrastructure & Middleware - Data Exchange & Integration
  • Application Infrastructure & Middleware - Data Visualization
Applicable Industries
  • Food & Beverage
Applicable Functions
  • Business Operation
  • Sales & Marketing
Use Cases
  • Inventory Management
  • Predictive Quality Analytics
  • Process Control & Optimization
Services
  • Data Science Services
  • System Integration
About The Customer
The Wendy’s Company is the world’s third largest quick-service hamburger company. It includes more than 6,500 franchise and company-owned restaurants worldwide. While serving made-to-order food to customers worldwide, Wendy’s leverages Information Builders’ WebFOCUS business intelligence (BI) platform to help its data analytics team analyze everything from daily sales metrics to food and labor costs. The company is in the process of expanding to all managers at its companyowned restaurants. Wendy’s data analytics team has also deployed WebFOCUS for 6,000 franchise restaurant locations. Approximately 2,500 Wendy’s international and domestic franchises currently use WebFOCUS dashboards, with more franchise locations voluntarily adopting the new system every month.
The Challenge
The Wendy’s Company, the world’s third largest quick-service hamburger company, was facing a challenge to modernize its back-office analytics systems in franchise and company-owned restaurants. The company wanted to integrate these systems with a new Point of Sale (POS) system and provide better information across the enterprise. The existing enterprise-reporting environment was based on batch processes that consumed lots of mainframe computing cycles. IT professionals had developed a number of information systems over the years, which stored information in unique ways. The old systems were designed limited for use at the restaurant level, rather than for the company’s senior leadership.
The Solution
Wendy’s chose WebFOCUS to replace legacy reporting and analytics systems with an Enterprise Management Reporting Dashboard system that supports thousands of users. It has 12 portals consisting of more than 250 reports that let people drill into data and visualize information through colorful charts and graphs. WebFOCUS has become an integral part of a corporate-wide initiative to reduce operating costs. Wendy’s data analytics team replaced existing MyMicros reports with a WebFOCUS portal, adding metrics and restaurant-level reporting from an NCR Aloha point-of-sale (POS) system. POS data is gathered from each restaurant, summarized in a data warehouse, and rolled up to reflect the privileges and access restrictions of each user. The information is refreshed at least six times per day, enabling restaurant managers to keep close tabs on important food service metrics.
Operational Impact
  • Managers can control costs and make informed decisions that improve the bottom line.
  • Insight gleaned from this new environment impacts the coaching and management directives for each restaurant.
  • The system has rolled out to district managers, operations personnel, and executives at Wendy’s headquarters.
  • The new POS system supports mobile payments and mobile ordering.
  • WebFOCUS portals, dashboards, and reports can be displayed on Apple iPads and iPhones – an advantage for regional managers who are constantly on the move from restaurant to restaurant.
Quantitative Benefit
  • Wendy’s has improved profit margins at hundreds of its company-owned and franchise restaurants.
  • The company is in the process of expanding to all managers at its companyowned restaurants.
  • Wendy’s data analytics team has also deployed WebFOCUS for 6,000 franchise restaurant locations.
  • Approximately 2,500 Wendy’s international and domestic franchises currently use WebFOCUS dashboards, with more franchise locations voluntarily adopting the new system every month.

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