Guesty > Case Studies > Transforming Hospitality and Community Engagement: A Case Study on BNB Made Easy

Transforming Hospitality and Community Engagement: A Case Study on BNB Made Easy

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Technology Category
  • Platform as a Service (PaaS) - Application Development Platforms
Applicable Industries
  • Buildings
  • Cities & Municipalities
Applicable Functions
  • Facility Management
  • Human Resources
Use Cases
  • Personnel Tracking & Monitoring
  • Time Sensitive Networking
About The Customer
BNB Made Easy is a family-run Property Management Company (PMC) based in Orange, NSW, Australia. Founded by Tim Mortimer, a former schoolteacher, the company started as a small PMC and has grown into a full-scale hospitality and travel business. The company offers tours, events, and cultural activities that not only generate revenue but also benefit the entire community of Orange. BNB Made Easy has seen a massive increase in its portfolio by 2675% from 4 to 111 properties in just four years since its launch in 2018.
The Challenge
BNB Made Easy, a family-run Property Management Company (PMC) based in Orange, NSW, Australia, experienced a significant business boom since its inception in 2018. However, the company faced a major challenge when nationwide lockdowns due to the pandemic halted travel and business growth. The existing software they used relied heavily on manual processes and multiple platforms, which was time-consuming, reduced productivity, and affected staff morale. The company needed an agile Property Management System (PMS) that could adapt quickly to the evolving industry needs and allow the business to grow when travel restrictions were lifted.
The Solution
BNB Made Easy adopted Guesty’s Multi-Calendar and Unified Inbox, which consolidated all their information in one place, enhancing efficiency and saving valuable time. Regular check-ins with an account manager provided 24/7 support and facilitated quick onboarding. The company was also able to integrate with a range of industry-leading partners, including Breezeway and Duve, through Guesty. This integration allowed them to offer guests a more personalized experience, turning new prospects into returning guests. The company could now grow while maintaining its lean team, and it was ready to manage up to 150 properties without any changes.
Operational Impact
  • The adoption of Guesty's solutions has not only streamlined BNB Made Easy's operations but also significantly enhanced its ability to grow its portfolio. The company now has the agility to expand while maintaining its focus on customer service. The integration with industry-leading partners has allowed the company to offer a more personalized guest experience, which has been instrumental in converting new prospects into returning guests. The team now uses the PMS as a database during property visits, adding useful property-specific information to enhance guest experience. The company has also been able to contribute to the local economy and create events for the town and its visitors, enhancing their experience and encouraging them to return.
Quantitative Benefit
  • BNB Made Easy expanded its listings from 80 to 110 properties after using Guesty for only six months.
  • The company saw a massive 25% increase in revenue.
  • Guesty’s features save the business around an incredible 80 hours per week.

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