Sustainability Management in Fashion: A Case Study of Nudie Jeans
Technology Category
- Cybersecurity & Privacy - Security Compliance
- Sensors - Environmental Sensors
Applicable Industries
- Apparel
- Retail
Applicable Functions
- Logistics & Transportation
- Procurement
Use Cases
- Indoor Air Quality Monitoring
- Inventory Management
About The Customer
Nudie Jeans is a Swedish denim brand established in Gothenburg. The brand's primary purpose is to provide high-quality garments made in a fair way. Since its inception in 2001, Nudie Jeans has grown to become a globally acknowledged denim brand and pioneers within textile circularity and sustainability. The company operates 34 Repair Shops and over 1000 wholesale doors in over 50 markets, and also runs a thriving web-shop. Nudie Jeans is committed to sustainability and is a member of the Fair Wear Foundation, which helps the company navigate in social compliance and in establishing a framework for the standards that are required when sourcing suppliers.
The Challenge
Nudie Jeans, a globally recognized denim brand, was facing challenges in managing its sustainability data. The company was using an unoptimized method of manually gathering and managing sustainability data through email communication with suppliers and Excel files. This system was not suitable for long-term sustainability management for a company striving for excellence within sustainability. The main pain points included manual collection of data, scattered data points, short-term solutions for managing sustainability, and time-consuming processes. Nudie Jeans recognized a need for a tool that could simplify the process, make it more efficient, and consolidate all data in one place.
The Solution
Nudie Jeans adopted Worldfavor’s solutions to streamline their sustainability management. The company uses Worldfavor Sustainable Sourcing to manage social and environmental compliance of the supply chain. This allows them to map and collect environmental data, track social compliance for their suppliers, and ensure that their sustainability values are represented in the entire value chain. Nudie Jeans also uses Worldfavor's Sustainability Management solution for tracking environmental data worldwide, including metrics such as circularity and environmental performance in store, waste management, purchase of food, products and services, and energy consumption. The solution is also used for verifying that the climate and social standards that Nudie Jeans has set up in its operations are followed appropriately.
Operational Impact
Quantitative Benefit
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