STATISTICA Data Miner in the Telecommunication Industry: The German consulting company argonauten360° uses STATISTICA Data Miner to develop effective Product portfolios custom-tailored to their customers
Company Size
1,000+
Region
- Europe
Country
- Germany
Product
- STATISTICA Data Miner
Tech Stack
- ARIMA
- Regression Functions
Implementation Scale
- Enterprise-wide Deployment
Impact Metrics
- Customer Satisfaction
- Productivity Improvements
- Revenue Growth
Technology Category
- Analytics & Modeling - Data Mining
- Analytics & Modeling - Predictive Analytics
Applicable Industries
- Professional Service
- Telecommunications
Applicable Functions
- Business Operation
- Sales & Marketing
Use Cases
- Demand Planning & Forecasting
Services
- Software Design & Engineering Services
- System Integration
About The Customer
argonauten360° is a German consulting group specializing in customer relationship management (CRM) strategies. They utilize Relevanz-Marketing® to create value through relevant dialogues with customers. The company works with a wide range of methods for interview and interactive marketing. Their client list includes prominent names such as BMW, Allianz, Deutsche Bank, Gerling, and Coca-Cola. As a leading consulting company in the telecommunications industry, argonauten360° applies advanced analytic technologies for client scoring, clustering, and life-time-value computations.
The Challenge
argonauten360° faced the challenge of needing advanced analytic tools for client scoring, clustering, and life-time-value computations in the telecommunications industry. Each project presented unique data scenarios and analytic challenges, requiring a flexible and powerful toolset. Additionally, the solution needed to provide quick ROI, be easy to apply, and have a fast learning curve for analysts to quickly take ownership of advanced analytic procedures.
The Solution
argonauten360° adopted STATISTICA Data Miner by StatSoft, Inc., which provided the ideal combination of features to meet their requirements. The decision was unanimous despite competition from other data mining products. After 12 months of using STATISTICA Data Miner, the experience with StatSoft's service and support reinforced their choice. The solution was implemented as a complete turn-key system, allowing the Call-by-Call provider to predict and simulate optimal cellular rates with greater accuracy. The system will be further improved with a dashboard-like system for automatic comparison of predictions with observed data, ensuring dynamic market adjustments.
Operational Impact
Quantitative Benefit
Case Study missing?
Start adding your own!
Register with your work email and create a new case study profile for your business.
Related Case Studies.
Case Study
Vodafone Hosted On AWS
Vodafone found that traffic for the applications peak during the four-month period when the international cricket season is at its height in Australia. During the 2011/2012 cricket season, 700,000 consumers downloaded the Cricket Live Australia application. Vodafone needed to be able to meet customer demand, but didn’t want to invest in additional resources that would be underutilized during cricket’s off-season.
Case Study
SKT, Construction of Smart Office Environment
SK T-Tower is the headquarters of SK Telecom. Inside the building, different types of mobile devices, such as laptops, smartphones and tablets, are in use, and with the increase in WLAN traffic and the use of quality multimedia data, the volume of wireless data sees an explosive growth. Users want limitless Internet access in various places in addition to designated areas.