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iCIMS > Case Studies > Servier Saudi Arabia: Decreasing Hiring Time with iCIMS Video Interview

Servier Saudi Arabia: Decreasing Hiring Time with iCIMS Video Interview

iCIMS Logo
Technology Category
  • Sensors - Camera / Video Systems
Applicable Industries
  • Healthcare & Hospitals
  • Pharmaceuticals
Applicable Functions
  • Product Research & Development
Use Cases
  • Time Sensitive Networking
Services
  • Training
About The Customer

Servier is an international pharmaceutical company governed by a non-profit foundation, with its headquarters in France. The company has a strong international presence in 150 countries and employs 22,000 people worldwide. Servier Saudi Arabia is a branch of this global company, tasked with hiring local talent as part of Saudi Arabia's Vision 2030 initiative to decrease unemployment. The company is looking to hire the best graduates and intermediate-level talent for pharmaceutical professions, with the aim of leading a successful transformation with the next generation of pharmaceutical professionals.

The Challenge

Servier Saudi Arabia, a branch of the international pharmaceutical company Servier, was facing a significant HR challenge. As part of Saudi Arabia's Vision 2030 initiative to decrease unemployment, Servier was tasked with localizing talent and hiring for pharmaceutical professions such as medical representatives and medical affair officers. The company aimed to hire the best graduates and intermediate-level talent to boost their talent development program and lead a successful transformation with the next generation of pharmaceutical professionals. However, the traditional hiring process was time-consuming, often taking months to hire for a single position. This slow process was hindering Servier's ability to meet their hiring targets and compete in Saudi Arabia's competitive talent market.

The Solution

To address these challenges, Servier Saudi Arabia implemented the iCIMS Video Interview solution. This tool, which includes an on-demand video interview feature, was rolled out for their new hiring campaigns. The tool was made accessible to the HR manager, a sales representative, six district managers, and the Operations Director GCC. Candidates were given five days to record their interviews, significantly reducing the time to collect all interviews to a maximum of one month. Once shortlisted candidates were invited to face-to-face (mostly remote) interviews, the process could take less than a week. The record was three days to hire someone. This solution not only sped up the hiring process but also improved the company's employer branding by providing a seamless experience to candidates. Servier plans to further capitalize on the use of videos to communicate their internal culture.

Operational Impact

  • The implementation of the iCIMS Video Interview solution has had a significant impact on Servier's hiring process. The tool has not only reduced the time-to-hire but also improved the company's employer branding by providing a seamless experience to candidates. This has helped Servier compete in Saudi Arabia's competitive talent market. The company has received positive feedback from both candidates and management, with candidates appreciating the new experience and managers benefiting from the hiring of more qualitative profiles on their teams. The process is also 100% remote, fitting health measures and providing a safe process for all involved. Looking forward, Servier is considering other ways to use the on-demand video, particularly for their talent development program.

Quantitative Benefit

  • Reduced time to collect all CVs and proceed with the hiring process to a maximum of one month

  • Record time to hire someone reduced to three days

  • Significant decrease in overall time-to-hire

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