Rapid MVP Development in Pest Control Service Using No-Code Tools

MrBug is a pest control service startup operating in Spain. The company pairs pest control and technology, partnering with leaders in Spain's pest industry to provide service across the country. They utilize scheduling apps, team chat tools, customer relationship managers (CRM), and online payment processors to provide clients with a seamless online experience for their real world pest problems. The company is committed to continuous learning and evolution, and sends out a request for feedback after each appointment to improve their services.

MrBug, a pest control service startup, was faced with the challenge of creating a minimum viable product (MVP) without an engineering and development background. The founder, Miguel Domínguez, wanted to validate the creation of a pure MVP and reduce development times. The challenge was to build a seamless online experience for their clients to handle real-world pest problems without having to code everything from scratch. This was a significant hurdle as coding can be time-consuming, expensive, and requires specialized skills.

To overcome the challenge, MrBug decided to leverage Software as a Service (SaaS) products that fit their needs. They used the app automation tool, Zapier, as their backend. Zapier allowed MrBug to connect various handpicked apps to each other in automated workflows, known as Zaps. These Zaps automated various processes such as feedback requests, payment processing, and scheduling appointments. For instance, they paired Acuity Scheduling with Slack to handle appointments and keep their team updated. They used Stripe for handling payments, and Google Sheets for building a payment database and collecting feedback. This innovative approach allowed MrBug to launch their MVP in just three weeks.

• The use of Zapier and other SaaS products has resulted in a highly efficient and automated operational process for MrBug. The automation of processes such as appointment scheduling, payment processing, and feedback collection has not only streamlined operations but also improved transparency across all processes. The use of Google Sheets for building databases has enabled the team to build reports, track repeat customers, and identify running themes in feedback, thereby enhancing their decision-making process. The solution has also provided the team with the flexibility they needed to launch and run their startup efficiently.

• Launched an MVP in just three weeks' time, significantly reducing the typical development time.

• Achieved profitability within a year from launching.

• Managed to keep their costs low by leveraging SaaS products.