Omnitracs Roadnet, MobileCast + Info Center
Company Size
11-200
Region
- America
Country
- United States
Product
- Roadnet
- MobileCast
- Info Center
Tech Stack
- Routing Software
- Real-Time Monitoring
- Handheld Devices
Implementation Scale
- Enterprise-wide Deployment
Impact Metrics
- Cost Savings
- Customer Satisfaction
- Productivity Improvements
Technology Category
- Functional Applications - Fleet Management Systems (FMS)
- Functional Applications - Remote Monitoring & Control Systems
Applicable Industries
- Food & Beverage
- Retail
Applicable Functions
- Logistics & Transportation
- Warehouse & Inventory Management
Use Cases
- Fleet Management
- Real-Time Location System (RTLS)
Services
- System Integration
- Training
About The Customer
Paul W. Marks Co., Inc. is a family-owned business that has been serving the New England region for over 50 years. Known as New England’s leading specialty foodservice distributor, the company prides itself on its high standards of customer service, its knowledge of the region, its select product lines, and its attention to individual customer needs. The company serves 2,000 customers, including regional restaurants, colleges & universities, smaller wholesalers, and food product plants. The company is especially known for its exceptional dairy products, including domestic and imported cheeses, creams & milk, butter, eggs, and specialty items.
The Challenge
In serving the needs of its 2,000 current customers, Paul W. Marks Co., Inc. needed to reconfigure their routes every day to accommodate special requests and shifting seasonal needs. The company also had to factor in pick-ups from local vendor sites. The time-sensitive nature of the products, especially perishable dairy items, made on-time delivery critical. The old routing system was too complicated, not user-friendly, and made its one dedicated operator too valuable. If anything happened to him, none of the other employees would have known how to operate the system.
The Solution
After reviewing several vendors, Shavor selected Omnitracs Roadnet Technologies for its two solutions, Roadnet and MobileCast. Shavor specifically wanted a system that was robust but easy to learn and manage by more than one employee. With Roadnet and MobileCast, he quickly achieved all three goals. The company saw immediate results and returns following the implementation. Shavor points to an initial return on investment in just 90 days, gaining efficiencies that included a reduction in mileage of 54,000 miles and a 5,200-hour reduction in overtime. The company was able to eliminate a truck and still deliver their service at a much higher level. Roadnet allows the company to honor customer requests in the most cost-efficient manner. In just four hours every afternoon, Shavor and his team are able to build and tweak the next day’s routes using Roadnet. Seasonal changes in schedule can be easily adjusted and routes redesigned to accommodate the shifting volumes of day-to-day customer needs. MobileCast allows the company to effectively monitor the real-time progress of daily routes. With all Paul W. Marks drivers now equipped with handheld MobileCast devices, any customer concerns can be relayed via text message back to the company’s Customer Service department within five minutes.
Operational Impact
Quantitative Benefit
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