MarketView™ Adds Clarity and Focus to Expansion Plans of One of the Nation’s Largest Health Care Systems
Company Size
1,000+
Region
- America
Country
- United States
Product
- MarketView™
- Provider MasterFile™
Tech Stack
- Data Integration
- Referral Network Analytics
- Volumetrics
Implementation Scale
- Enterprise-wide Deployment
Impact Metrics
- Customer Satisfaction
- Productivity Improvements
- Revenue Growth
Technology Category
- Analytics & Modeling - Data Mining
- Analytics & Modeling - Predictive Analytics
- Application Infrastructure & Middleware - Data Exchange & Integration
Applicable Industries
- Healthcare & Hospitals
Applicable Functions
- Business Operation
- Sales & Marketing
Services
- Data Science Services
- System Integration
About The Customer
North Shore-LIJ Health System, the 14th largest such system in the nation, is headquartered in Great Neck, NY. It delivers clinical care throughout the New York metropolitan area through 18 hospitals, three skilled nursing facilities, and nearly 400 regional ambulatory locations and physician practices.
The Challenge
To maintain viability and grow, the health system sought to identify additional outpatient opportunities. To do this, it needed a clear picture of market activity to determine potential and degrees of risk.
The Solution
North Shore-LIJ engaged LexisNexis® and its MarketView™ solution. MarketView is based on billions of data points, matched and integrated from physician-level claims data and the Provider MasterFile™. It brings together multiple and disparate datasets and delivers insight into volume, splitting, and referral network activities. This approach enables users to focus on high-value targets and accurately assess and quantify opportunities for more strategic targeting. The LexisNexis® analysis began with three macro questions: Which physicians generate the greatest volume of services? How do referral networks impact physician practice volume? Which facilities receive referrals from specific physicians, and if not North Shore-LIJ facilities, then which?
Operational Impact
Quantitative Benefit
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