Managing data in grass seed production
Company Size
1,000+
Region
- Pacific
Country
- Australia
Product
- Agworld Platform
Tech Stack
- Cloud Computing
- Data Management
Implementation Scale
- Enterprise-wide Deployment
Impact Metrics
- Digital Expertise
- Productivity Improvements
Technology Category
- Infrastructure as a Service (IaaS) - Cloud Computing
- Platform as a Service (PaaS) - Data Management Platforms
Applicable Industries
- Agriculture
Applicable Functions
- Product Research & Development
- Quality Assurance
Use Cases
- Inventory Management
- Supply Chain Visibility
Services
- Cloud Planning, Design & Implementation Services
- Data Science Services
About The Customer
Barenbrug, trading for nearly thirty years as Heritage Seeds, is one of Australia’s largest seed companies and is a member of the international Royal Barenbrug Group. Their key products include temperate and tropical pasture varieties, fodder crops, forage cereals, field crops, turf and amenity grasses. Barenbrug’s research and development programs are conducted at their facilities near Howlong, NSW and Gatton, QLD as well as additional regional sites across Australia. The company contracts around 150 growers per annum to produce seed and has many long-term relationships with its seed production growers.
The Challenge
Barenbrug, one of Australia’s largest seed companies, was struggling with data management. The company was dealing with double handling of information and had difficulty tracking all activities performed on each trial. The agronomists at Barenbrug were unable to access all historical information when needed and had to go back to their office and sift through paper records to find the required information. This was a time-consuming process and often led to delays and inefficiencies.
The Solution
Barenbrug decided to implement the Agworld Platform across their organisation after trialling a number of different solutions. The Agworld Platform provided a unified platform for Barenbrug’s agronomists and other employees at the trial and seed increase facilities at Howlong, NSW and Gatton, QLD. This allowed them to have superior visibility into the exact history of each of the 30+ bays and 50+ different trials. Barenbrug's seed-increase agronomists, based in Victoria and South Australia, were able to communicate with external partners such as growers and agronomists via Agworld and ensure that accurate records were kept of the growing process at all times.
Operational Impact
Quantitative Benefit
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