Bubble Group > Case Studies > Leveraging IoT for Political Engagement: A Case Study on electsmartUS

Leveraging IoT for Political Engagement: A Case Study on electsmartUS

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Technology Category
  • Infrastructure as a Service (IaaS) - Cloud Databases
Applicable Industries
  • Cement
  • Equipment & Machinery
Applicable Functions
  • Product Research & Development
Use Cases
  • Building Automation & Control
  • Counterfeit Product Identification
About The Customer
The primary customers of electsmartUS are citizens and voters who are seeking accurate and unbiased information about upcoming elections and political issues. These individuals may be overwhelmed by the amount of sensational, biased, or fake information available and are looking for a reliable source of information to help them make informed voting decisions. They may also be interested in becoming more involved in the political process, whether through voting or running for office themselves. The app is also beneficial for individuals who are interested in the impact of COVID-19 on political policies.
The Challenge
The founders of electsmartUS, Milind Patel and Tom Coscia, identified a significant challenge in the political landscape: the prevalence of fake news and inaccurate information that threatens democratic systems. They noticed that accurate and relevant information regarding elections and politics is often overshadowed by sensational, biased, and sometimes even false information. This misinformation can damage democratic systems and lead to uninformed voting. Additionally, they recognized a need to improve voter turnout and provide citizens with resources to stay involved in the political process. However, they faced a technical challenge in developing an app to address these issues due to a lack of traditional development background.
The Solution
To address these challenges, Patel and Coscia developed electsmartUS, an app that provides relevant, unbiased, and actionable information about upcoming elections and pressing political issues. The app allows visitors to select a state and US congress district and receive information about upcoming elections, details on candidates running, COVID-19 policy changes, and more. It also provides tools and resources for voters to stay involved, whether through voting or running for office themselves. To overcome their technical challenges, they used Bubble, a no-code tool that offers a balance of front-end and back-end capabilities. This allowed them to create workflows and work with databases without needing to rely on traditional programming methods.
Operational Impact
  • The development and launch of electsmartUS have resulted in several operational benefits. The use of Bubble's no-code tool has enabled the founders to overcome their lack of traditional development background and create an app that meets their needs. This has allowed them to focus on providing accurate and unbiased information, rather than on the technical aspects of app development. The app has received positive responses, indicating that it is meeting a need for reliable political information. The founders have also been able to launch their MVP site and release a free non-login preview of the app, demonstrating their progress in developing and improving the app. They are now in the process of recruiting beta users to further iterate and improve the app.
Quantitative Benefit
  • Launched MVP site live on domain
  • Released a free non-login preview of the app
  • Recruiting for beta users to iterate and improve the app

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