Kollins Communications Speeds HighEnd Video Production to Help Customers Like Samsung Blaze a New Trail in Retail Marketing
Company Size
11-200
Region
- America
Country
- United States
Product
- DDN MEDIAScaler
- DDN Storage Fusion Architecture
Tech Stack
- Autodesk Flame
- Autodesk 3ds Max
- Adobe After Effects
- Adobe Premiere Pro
- Open Source Samba
Implementation Scale
- Enterprise-wide Deployment
Impact Metrics
- Brand Awareness
- Productivity Improvements
Technology Category
- Application Infrastructure & Middleware - Data Exchange & Integration
- Infrastructure as a Service (IaaS) - Cloud Storage Services
Applicable Industries
- Electronics
- Retail
Applicable Functions
- Discrete Manufacturing
- Sales & Marketing
Use Cases
- Edge Computing & Edge Intelligence
- Real-Time Location System (RTLS)
- Visual Quality Detection
Services
- Cloud Planning, Design & Implementation Services
- Hardware Design & Engineering Services
- Software Design & Engineering Services
About The Customer
Kollins Communications is a company based in Ramsey, NJ that provides all-in-one retail marketing solutions. These solutions include point-of-sale (POS) display videos, in-store commercials, 3D product modeling and animation, along with complete video production finishing and encoding services. For the past decade, consumer electronics leaders have relied on the special expertise of the company for help in promoting their products using high-definition digital messaging and imagery. For instance, Samsung Electronics USA works with Kollins to produce dozens of videos that highlight the latest features of their TV, audio and white goods products being sold at Sears, Best Buy, Fry’s, club stores and elsewhere. The company consistently pushes the envelope in producing the highest levels of image quality possible. In addition to being among the first to support the latest digital video formats, Kollins embraces a responsive, customer-centric business model.
The Challenge
Kollins Communications, a company that provides all-in-one retail marketing solutions, was faced with an extremely tight deadline to produce over 20 4K videos in four weeks for Samsung Electronics USA. The company needed to reduce the time required to transfer files between editing stations and had a demand to stream three, uncompressed 4K video files simultaneously for a video display. To meet ongoing demands for fast project turnarounds, Kollins employs leading-edge technologies to expedite content creation workflows while keeping pace with an explosion of digital content. The company needed a high-performance storage hub that could expedite the flow of content among a mix of OS X, Windows and Linux workstations. Extremely fast performance was needed to support Autodesk Flame, a high-end 3D visual effects software running on Linux. Additionally, fast and scalable storage was necessary to support Autodesk 3ds Max as well as Adobe After Effects and Premiere Pro software that runs on OS X and Windows.
The Solution
Kollins Communications decided to implement DDN’s MEDIAScaler with 400 TBs of storage capacity, which offers the ability to scale to petabytes as needed. The company also employed DDN’s professional services to ensure an expedited installation and flawless operation. DDN’s MEDIAScaler leverages the power of the company’s Storage Fusion Architecture® (SFA), as well as InfiniBand connectivity and NFS and SMB protocol support for simple and straightforward access. Kollins immediately ramped its use of DDN’s MEDIAScaler to achieve a major bandwidth improvement. For example, Kollins achieved a maximum of 5GB/s performance in ingesting raw footage and rendering final files on its crucial Flame editing systems. The company also installed Mellanox ConnectX-4 adapter cards to support 100 GB/s InfiniBand connectivity.
Operational Impact
Quantitative Benefit
Case Study missing?
Start adding your own!
Register with your work email and create a new case study profile for your business.
Related Case Studies.
Case Study
Remote Temperature Monitoring of Perishable Goods Saves Money
RMONI was facing temperature monitoring challenges in a cold chain business. A cold chain must be established and maintained to ensure goods have been properly refrigerated during every step of the process, making temperature monitoring a critical business function. Manual registration practice can be very costly, labor intensive and prone to mistakes.
Case Study
Improving Production Line Efficiency with Ethernet Micro RTU Controller
Moxa was asked to provide a connectivity solution for one of the world's leading cosmetics companies. This multinational corporation, with retail presence in 130 countries, 23 global braches, and over 66,000 employees, sought to improve the efficiency of their production process by migrating from manual monitoring to an automatic productivity monitoring system. The production line was being monitored by ABB Real-TPI, a factory information system that offers data collection and analysis to improve plant efficiency. Due to software limitations, the customer needed an OPC server and a corresponding I/O solution to collect data from additional sensor devices for the Real-TPI system. The goal is to enable the factory information system to more thoroughly collect data from every corner of the production line. This will improve its ability to measure Overall Equipment Effectiveness (OEE) and translate into increased production efficiencies. System Requirements • Instant status updates while still consuming minimal bandwidth to relieve strain on limited factory networks • Interoperable with ABB Real-TPI • Small form factor appropriate for deployment where space is scarce • Remote software management and configuration to simplify operations
Case Study
How Sirqul’s IoT Platform is Crafting Carrefour’s New In-Store Experiences
Carrefour Taiwan’s goal is to be completely digital by end of 2018. Out-dated manual methods for analysis and assumptions limited Carrefour’s ability to change the customer experience and were void of real-time decision-making capabilities. Rather than relying solely on sales data, assumptions, and disparate systems, Carrefour Taiwan’s CEO led an initiative to find a connected IoT solution that could give the team the ability to make real-time changes and more informed decisions. Prior to implementing, Carrefour struggled to address their conversion rates and did not have the proper insights into the customer decision-making process nor how to make an immediate impact without losing customer confidence.
Case Study
Digital Retail Security Solutions
Sennco wanted to help its retail customers increase sales and profits by developing an innovative alarm system as opposed to conventional connected alarms that are permanently tethered to display products. These traditional security systems were cumbersome and intrusive to the customer shopping experience. Additionally, they provided no useful data or analytics.
