Keeping ahead of competitors with fast, customer-level operational planning and financial analytics
Customer Company Size
Large Corporate
Region
- Asia
- Pacific
Country
- Singapore
Product
- IBM Cognos TM1
- IBM Cognos Business Intelligence
- IBM Cognos Insight
Tech Stack
- IBM Cognos
Implementation Scale
- Enterprise-wide Deployment
Impact Metrics
- Cost Savings
- Productivity Improvements
- Customer Satisfaction
Technology Category
- Analytics & Modeling - Predictive Analytics
Applicable Functions
- Logistics & Transportation
- Sales & Marketing
- Business Operation
Use Cases
- Supply Chain Visibility
- Predictive Maintenance
- Inventory Management
Services
- Data Science Services
- System Integration
About The Customer
SDV, a subsidiary of Bolloré, is ranked in the world’s top 10 transport and logistics companies, with a network of 612 offices in 102 countries. Historically a specialist in intercontinental air and ocean freight, SDV has broadened its scope to become a global leader in supply chain management. The company faces unique challenges with each customer relationship, requiring new processes, personnel, and warehouse and freight capacity for each new contract. This adds financial and operational complexity to the business. The company needed to ensure it had the right people and assets in place to provide flawless service to new and existing clients, while keeping costs under control and maintaining profitability for its 10,000 customer relationships.
The Challenge
Logistics leader SDV faces unique challenges with each customer relationship, requiring new processes, personnel, and warehouse and freight capacity for each new contract. This adds financial and operational complexity to the business. The company needed to ensure it had the right people and assets in place to provide flawless service to new and existing clients, while keeping costs under control and maintaining profitability for its 10,000 customer relationships. The complexity of SDV’s business is increased by the multiple dimensions that need to be taken into account for prudent decision-making, including client, types of services, shipment routes, and local legal requirements and regulations in different countries.
The Solution
SDV partnered with PMsquare to develop a sophisticated solution that accelerates the data collection, validation, modeling, analysis and presentation of detailed operational and financial plans. The solution uses IBM Cognos TM1, IBM Cognos Business Intelligence, and IBM Cognos Insight. The team first ported its existing sales and P&L applications over to the new Cognos TM1 platform, and then began developing additional applications for other business areas. The successful implementation has enabled SDV to achieve a consistent data structure at all levels of the organizational structure: from local branches up to the whole Asia Pacific regional level.
Operational Impact
Quantitative Benefit
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