Case Studies > Jobvite Helps Trek Bikes Ride into Recruiting Success

Jobvite Helps Trek Bikes Ride into Recruiting Success

Company Size

1,000+

Region

America

Country

United States

Product

Jobvite Platform

Tech Stack

Applicant Tracking Software (ATS)
Video Interviewing

Implementation Scale

Enterprise-wide Deployment

Impact Metrics

Brand Awareness
Customer Satisfaction
Productivity Improvements

Technology Category

Functional Applications - Enterprise Resource Planning Systems (ERP)

Applicable Industries

Consumer Goods
Retail

Applicable Functions

Business Operation
Human Resources

Services

Software Design & Engineering Services
System Integration

About The Customer

Headquartered in Waterloo, Wisconsin, Trek Bicycle Corporation is a global leader in bicycle design and manufacturing. From the original hand-built steel touring frames introduced in 1976 to the revolutionary OCLV Carbon first introduced in 1992, Trek’s passion for innovation, quality, and performance leads the industry with next-generation thinking and cutting-edge technology. Today, with a broad range of bicycles and cycling products under the Trek, Gary Fisher, Bontrager brand names, Trek continues to pursue new ways to bring the joy of cycling to all people. Trek strongly believes that a casual bike ride or a serious cycling adventure can truly help create a healthier and better lifestyle for the company’s many riders.

The Challenge

Growing Trek Bikes as a passionate leader in the bike industry required the HR team to find new ways to attract top talent in a diverse set of roles. Jeremy Ryder, Talent Acquisition Manager at Trek Bikes, realized the need for creating a great customer experience for all applicants to Trek’s recruitment process, making hiring a positive experience for both sides of the equation. Moving into 2017, Jeremy faced a unique recruiting challenge –– how to hire for two very different sets of roles with the same set of tools. Trek hires both corporate positions and staffs retail stores located throughout the US, positions that have a diverse range of candidate pools, messaging, and types of talent needed.

The Solution

Utilizing the Jobvite Platform, Trek was able to seamlessly convey the Trek culture and experience at every point of the talent pipeline. Leveraging the Jobvite platform, Trek has fully transformed the way they were able to showcase the company’s brand and convey its story across career websites, social networks, job applications platforms, and open positions. The Jobvite tools offer consistency across the board — the flexibility to hire at any level. The customization tools allow Trek to manipulate the platform to fit their needs — in the click of four buttons they’re able to complete complex tasks. Part of the Trek journey of enhancing their recruitment process was learning to utilize the diverse range of tools offered within the Jobvite solution. Once the team realized the variety of features that existed on the platform — and how to incorporate them into the recruitment process — they were able to make their recruiting efforts more effective.

Operational Impact

Trek’s recruiting team was able to cut their time-to-hire in half and transform their internal approach to candidate messaging.
The Jobvite platform boosted efficiency and decreased workload for the day-to-day recruiting projects.
The team was able to schedule an array of interviews, customize verbiage to hiring managers, and send invites to candidates, streamlining the whole process.
Trek was able to track, measure, and analyze data, automate various actions like verifying documents, and utilize the pipeline tool to source and develop internally.
The flexibility and customization of the Jobvite tool allowed Trek to quickly make changes that added value for candidates or hiring managers.

Quantitative Benefit