iovation Battles Internet Fraud With WebFOCUS Analytics
Company Size
1,000+
Region
- America
Country
- United States
Product
- WebFOCUS
- iovation’s Fraud Prevention solution
- Global Device Intelligence Platform
Tech Stack
- Business Intelligence
- Analytics
Implementation Scale
- Enterprise-wide Deployment
Impact Metrics
- Customer Satisfaction
- Productivity Improvements
Technology Category
- Analytics & Modeling - Real Time Analytics
- Application Infrastructure & Middleware - Data Exchange & Integration
Applicable Industries
- E-Commerce
- Finance & Insurance
Applicable Functions
- Business Operation
- Sales & Marketing
Use Cases
- Computer Vision
- Fraud Detection
- Real-Time Location System (RTLS)
Services
- Data Science Services
- System Integration
About The Customer
iovation is a company based in Portland, Oregon that aims to make the Internet a safer place for people to do business and interact. The company protects online businesses and their customers against fraud and abuse. It also identifies trustworthy customers through a combination of advanced technologies known as device identification, shared device reputation, device-based authentication, and real-time risk evaluation. More than 3,500 fraud managers in banking, credit issuance, e-commerce, online gaming, and other industries leverage iovation’s fraud prevention solutions to identify and correlate activities from suspicious devices, including Macintosh computers, PCs, tablets, and smartphones. There are more than three billion unique devices in iovation’s database with 25 billion reputation checks processed. iovation relies on this growing base of information to protect hundreds of brands including Dell Software, Groupon, Bazaarvoice, and Western Union.
The Challenge
Online businesses across various industries are constantly battling online fraud. The challenge is to combat this fraud without compromising the consumer experience with obtrusive technology. iovation, a company based in Portland, Oregon, aims to protect online businesses and their customers against fraud and abuse. It also identifies trustworthy customers through a combination of advanced technologies known as device identification, shared device reputation, device-based authentication, and real-time risk evaluation. To provide customers with greater visibility into fraudulent actions, and to differentiate itself from its competitors, iovation recently extended its fraud prevention solutions with powerful analytics and business intelligence (BI) functionality from Information Builders.
The Solution
iovation extended its fraud prevention solutions with powerful analytics and business intelligence (BI) functionality from Information Builders. Fraud management teams and other users can tap into the capabilities of WebFOCUS to obtain real-time answers for simple or complex queries about transaction details, evidence, and device histories, and to further investigate suspicious visitors. iovation’s solutions are built around a knowledge base containing information about the physical devices used to conduct online transactions. A “reputation” is then calculated for each device based on previous fraud history, associations with other bad accounts or devices, and real-time risk assessment. This helps customers avoid online threats, including credit card and identity theft, account takeovers, and money laundering. iovation’s Global Device Intelligence Platform acts as a shared resource among its clients. Clients are alerted if a device that is directly or indirectly associated with fraudulent activity tries to access their sites.
Operational Impact
Quantitative Benefit
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