Technology Category
- Automation & Control - Human Machine Interface (HMI)
- Sensors - Acoustic Sensors
Applicable Industries
- Education
- Equipment & Machinery
Applicable Functions
- Discrete Manufacturing
Use Cases
- Time Sensitive Networking
Services
- System Integration
About The Customer
The customers in this case are audio professionals, content creators, and post-production facilities around the globe. These professionals are familiar with Pro Tools and Apple products, and they needed a solution that would allow them to integrate the new Dolby Atmos sound format into their projects without changing their existing workflows. They required a tool that would enable them to creatively place and move sound anywhere, providing an enhanced audio experience for their audiences. The customers also include filmmakers who have used Dolby Atmos in some of the highest profile films of the past several years.
The Challenge
The challenge was to provide an easy way for audio professionals to integrate Dolby Atmos into their projects without changing their existing workflows. Dolby Atmos, a new sound format, needed to be introduced in a manner that would allow sound experts to creatively place and move sound anywhere. The integration had to be seamless and compatible with Pro Tools and Apple products, which are widely used by content creators globally. The solution had to be simple enough to enable rapid adoption among stakeholders in the cinema industry.
The Solution
Avid collaborated with Dolby to integrate Dolby Atmos directly into the Pro Tools workflow as an AAX plugin. The Dolby Atmos Panner plugin works in concert with Pro Tools and Dolby’s outboard Rendering and Mastering Unit (RMU), which provides the rendering engine for the mix stage, tools for room configuration, management, and print mastering. Audio mixers can access the Panner in Pro Tools, control up to 128 simultaneous audio objects, and creatively place and move sound everywhere. The RMU can drive up to 64 discrete speaker feeds, enabling unprecedented sound placement control and movement anywhere in the movie theater. For post houses with Pro Tools 11, audio mixers can record and automate audio stems simultaneously on the same channel using the Dolby Atmos Panner, saving significant time.
Operational Impact
Quantitative Benefit
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