Increasing revenue by $350k/month with Resco mobile solutions
Company Size
1,000+
Region
- America
Country
- United States
Product
- Resco Mobile Sales
- Resco Inspection
Tech Stack
- Microsoft Dynamics CRM
Implementation Scale
- Enterprise-wide Deployment
Impact Metrics
- Productivity Improvements
- Revenue Growth
Technology Category
- Functional Applications - Enterprise Resource Planning Systems (ERP)
- Functional Applications - Remote Monitoring & Control Systems
Applicable Functions
- Business Operation
- Sales & Marketing
Use Cases
- Manufacturing System Automation
- Predictive Maintenance
Services
- Software Design & Engineering Services
- System Integration
About The Customer
Southern States Toyotalift is a full-service manufacturer and distributor of high-quality forklifts, reach trucks, order pickers, pallet jacks, container handlers, and more. The company has been operating for over 50 years in the North American market and has manufactured over 600,000 forklifts on U.S. soil. The company has built its reputation on the quality, durability, and reliability of its products. However, the success of Southern States Toyotalift also comes with one specific challenge for the internet era. As Toyota’s Corporate Marketing Manager Jason Johnson explained during his resco.next 2019 session, their sales still heavily depend on on-site offline sales.
The Challenge
Southern States Toyotalift, a manufacturer and distributor of high-quality forklifts and other machinery, was facing a challenge with its sales process. The company heavily relied on on-site offline sales, which involved managing thick folders of sheets for every order. This process was time-consuming and inefficient, leading to wasted work time and money on laborious digitization. The company initially attempted to develop an in-house app to streamline data collection, but after a long development period and significant expenditure, they found themselves back at square one.
The Solution
Southern States Toyotalift adopted Resco Inspections to digitize onsite surveys and questionnaires, and streamline order management in the field. The solution was integrated with Resco Mobile Sales and Microsoft Dynamics CRM, which the sales department was already using to work with their CRM data on the road and in offline scenarios. With the implementation of Resco Inspections, the company saw a 45% process efficiency increase and a $350k monthly revenue increase. The Resco solutions also helped them to standardize data collection and its format, resulting in optimized workflows, lower costs, and improved adoption of digital technology across the company.
Operational Impact
Quantitative Benefit
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