Impossible Sensing: Leveraging Interactive Content for Enhanced Communication

Impossible Sensing is a space tech innovator and NASA contractor that is committed to developing technologies that can help combat climate change on Earth by enabling learning on other planets. The firm designs autonomous exploration tools that function in extreme environments, from deep ocean to deep space. These tools are used in life-seeking and exploration missions to other planets, climate change monitoring missions, and cleantech development initiatives. The firm's customers range from CEOs of climate research non-profits to Mars scientists at NASA. The firm's mission is to create essential connections between customers and products that help drive business wins.

Impossible Sensing, a space tech innovator and NASA contractor, is committed to changing the world through the development of technologies that enable learning on other planets and help combat climate change on Earth. The firm designs autonomous exploration tools that function in extreme environments, from deep ocean to deep space, and are used in life-seeking and exploration missions to other planets, climate change monitoring missions, and cleantech development initiatives. However, communicating the physical design, function, and capability of these sophisticated tools with absolute clarity is a significant challenge. This communication is essential for the tools to be used in deep space missions and climate change applications globally. The firm also faced the challenge of creating a personal connection between its customers and products, which is crucial for winning contracts. The pandemic further complicated matters by making in-person meetings, where 3D-printed models of the products were presented, difficult to achieve.

Impossible Sensing chose Canvas Envision to power interactive communication with partners and prospects. Canvas Envision streamlines the process of creating and sharing visual assets used to drive communication, reducing time spent switching between CAD and graphics programs and eliminating the need for specialist applications such as Fusion 360. This solution allows for the creation of content using interactive 3D models, enabling the same level of communication remotely and at scale. This has been particularly beneficial during the pandemic when in-person meetings have been challenging to arrange. Looking ahead, Impossible Sensing's CEO and founder, Pablo Sobron, sees Envision becoming a core communication tool for the company's internal stakeholders, protecting the company against siloed operations.

• The adoption of Canvas Envision has significantly improved Impossible Sensing's communication with partners and prospects. It has streamlined the process of creating and sharing visual assets, reducing time spent switching between different programs and eliminating the need for specialist applications. This has allowed the firm to communicate the physical design, function, and capability of its sophisticated tools with absolute clarity, even in a remote setting. Furthermore, it has enabled the firm to create a personal connection between its customers and products, which is crucial for winning contracts. Looking ahead, Envision is set to become a core communication tool for the company's internal stakeholders, helping to prevent siloed operations.