How Technicolor Pinpoints Every SKU and Box
Customer Company Size
Large Corporate
Region
- America
Country
- Canada
- Mexico
- United States
Product
- project44
Tech Stack
- Multimodal API
- Real-time Tracking
- Data Normalization
Implementation Scale
- Enterprise-wide Deployment
Impact Metrics
- Customer Satisfaction
- Productivity Improvements
- Revenue Growth
Technology Category
- Platform as a Service (PaaS) - Connectivity Platforms
- Analytics & Modeling - Real Time Analytics
- Application Infrastructure & Middleware - Data Exchange & Integration
Applicable Industries
- Retail
- Consumer Goods
Applicable Functions
- Logistics & Transportation
- Warehouse & Inventory Management
Use Cases
- Track & Trace of Assets
- Supply Chain Visibility
- Inventory Management
Services
- System Integration
- Data Science Services
About The Customer
Technicolor is a leading Blu-Ray and DVD manufacturer and distributor that major Hollywood studios rely on to service over 9,500 retailers a week, including major chains like Target, Walmart, Best Buy, and Costco. The company has a significant presence in the U.S., Canada, and Mexico, and is known for its ability to meet strict On-Time In-Full (OTIF) and street date delivery requirements. Technicolor's operations are highly complex, involving the distribution of a vast number of SKUs to a wide array of retail partners, necessitating advanced logistics and supply chain management capabilities.
The Challenge
Fulfilling exact street date and OTIF requirements for thousands of retailers across the U.S., Canada, and Mexico strained Technicolor’s tracking capabilities. As technology evolved, they found ways to track shipments through cell phones; however, these methods didn’t provide Technicolor with the instant and accurate tracking data they needed. The company needed to find new technologies that offered real-time tracking right down to the box and SKU.
The Solution
Technicolor chose project44 for its multimodal API-first approach to visibility, enabling the company to marry cleansed and normalized data from carriers, databases, and their inventory system. This enriched data gives Technicolor real-time insight into the contents of every box going through its supply chain regardless of where it is or what mode of transportation is being used. By leveraging project44, Technicolor can efficiently meet strict OTIF and street date delivery requirements, directly provide retail customers accurate ETAs and order tracking, and boost their vendor scorecard to unlock additional strategic retail opportunities. Additionally, they have the ability to improve inventory management, eliminate stock outs, and increase sales.
Operational Impact
Quantitative Benefit
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