How PiCo helps retailers transform legacy PoS systems for a better customer experience
Customer Company Size
SME
Region
- America
- Asia
- Europe
- Pacific
Country
- Australia
- United Kingdom
- United States
- China
Product
- PiCoHub
- PiCoConnect
- Global IoT SIM
Tech Stack
- Cloud-based software
- Hardware device
Implementation Scale
- Enterprise-wide Deployment
Impact Metrics
- Customer Satisfaction
- Productivity Improvements
Technology Category
- Platform as a Service (PaaS) - Data Management Platforms
Applicable Industries
- Retail
Applicable Functions
- Sales & Marketing
- Business Operation
Use Cases
- Retail Store Automation
- Real-Time Location System (RTLS)
- Inventory Management
Services
- Cloud Planning, Design & Implementation Services
- System Integration
About The Customer
PiCo is a Sydney-based company that helps retailers transform their legacy Point-of-Sale (PoS) systems to provide real-time and personalized shopper engagement. The company's unique combination of plug-and-play hardware and scalable cloud-based software empowers brick-and-mortar retailers to monitor sales performance and stock levels, operate loyalty and reward programs, and provide tailored offers to customers – all in real-time. PiCo has helped international brands like Microsoft, Bauer Media, Krispy Kreme, Stella Artois, Subway and Weightwatchers, digitally transform their physical stores in a quick, cost-effective, and flexible way.
The Challenge
Retailers serving today’s consumers need to provide real-time and personalized shopper engagement. However, many retailers are still using legacy Point-of-Sale (PoS) systems that are not equipped to provide this level of service. These systems often communicate CRM and sales data to the back office in hourly or daily batches, making any real-time interaction with customers at the front-end impossible. This is a significant problem for retailers who want to stay competitive in the modern retail landscape.
The Solution
PiCo developed an end-to-end solution that allows brands to bring aging PoS systems in parity with modern cloud-based retail systems – entirely risk-free. The PiCoHub device can easily plug into any cash register without requiring any system modifications, to record every item sold, as well as information from rewards or loyalty cards. All this data is communicated to the PiCoConnect cloud application where retailers can manage in-store pricing and promotions while staying on top of sales data across an entire store network – in real-time. PiCo uses EMnify’s cloud communication platform deeply embedded in their solution to support their global product rollouts.
Operational Impact
Case Study missing?
Start adding your own!
Register with your work email and create a new case study profile for your business.
Related Case Studies.
Case Study
Improving Production Line Efficiency with Ethernet Micro RTU Controller
Moxa was asked to provide a connectivity solution for one of the world's leading cosmetics companies. This multinational corporation, with retail presence in 130 countries, 23 global braches, and over 66,000 employees, sought to improve the efficiency of their production process by migrating from manual monitoring to an automatic productivity monitoring system. The production line was being monitored by ABB Real-TPI, a factory information system that offers data collection and analysis to improve plant efficiency. Due to software limitations, the customer needed an OPC server and a corresponding I/O solution to collect data from additional sensor devices for the Real-TPI system. The goal is to enable the factory information system to more thoroughly collect data from every corner of the production line. This will improve its ability to measure Overall Equipment Effectiveness (OEE) and translate into increased production efficiencies. System Requirements • Instant status updates while still consuming minimal bandwidth to relieve strain on limited factory networks • Interoperable with ABB Real-TPI • Small form factor appropriate for deployment where space is scarce • Remote software management and configuration to simplify operations
Case Study
How Sirqul’s IoT Platform is Crafting Carrefour’s New In-Store Experiences
Carrefour Taiwan’s goal is to be completely digital by end of 2018. Out-dated manual methods for analysis and assumptions limited Carrefour’s ability to change the customer experience and were void of real-time decision-making capabilities. Rather than relying solely on sales data, assumptions, and disparate systems, Carrefour Taiwan’s CEO led an initiative to find a connected IoT solution that could give the team the ability to make real-time changes and more informed decisions. Prior to implementing, Carrefour struggled to address their conversion rates and did not have the proper insights into the customer decision-making process nor how to make an immediate impact without losing customer confidence.
Case Study
Digital Retail Security Solutions
Sennco wanted to help its retail customers increase sales and profits by developing an innovative alarm system as opposed to conventional connected alarms that are permanently tethered to display products. These traditional security systems were cumbersome and intrusive to the customer shopping experience. Additionally, they provided no useful data or analytics.
Case Study
Ensures Cold Milk in Your Supermarket
As of 2014, AK-Centralen has over 1,500 Danish supermarkets equipped, and utilizes 16 operators, and is open 24 hours a day, 365 days a year. AK-Centralen needed the ability to monitor the cooling alarms from around the country, 24 hours a day, 365 days a year. Each and every time the door to a milk cooler or a freezer does not close properly, an alarm goes off on a computer screen in a control building in southwestern Odense. This type of alarm will go off approximately 140,000 times per year, equating to roughly 400 alarms in a 24-hour period. Should an alarm go off, then there is only a limited amount of time to act before dairy products or frozen pizza must be disposed of, and this type of waste can quickly start to cost a supermarket a great deal of money.
Case Study
Supermarket Energy Savings
The client had previously deployed a one-meter-per-store monitoring program. Given the manner in which energy consumption changes with external temperature, hour of the day, day of week and month of year, a single meter solution lacked the ability to detect the difference between a true problem and a changing store environment. Most importantly, a single meter solution could never identify root cause of energy consumption changes. This approach never reduced the number of truck-rolls or man-hours required to find and resolve issues.
