Case Studies > How Conversational AI is Helping Wendy’s Franchisees Turn Hiring Struggles into Staffing Perfection

How Conversational AI is Helping Wendy’s Franchisees Turn Hiring Struggles into Staffing Perfection

Company Size
1,000+
Region
  • America
Country
  • United States
Product
  • Lou
Tech Stack
  • AI Assistant
  • Text Messaging
Implementation Scale
  • Enterprise-wide Deployment
Impact Metrics
  • Customer Satisfaction
  • Employee Satisfaction
  • Productivity Improvements
Technology Category
  • Analytics & Modeling - Machine Learning
Applicable Industries
  • Food & Beverage
Applicable Functions
  • Human Resources
Use Cases
  • Predictive Replenishment
  • Remote Collaboration
Services
  • Software Design & Engineering Services
  • System Integration
About The Customer
Pertoria Inc., HAZA Foods, and Group W AKSAN are Wendy’s franchisees operating in different regions of the United States. Pertoria Inc. manages six Wendy’s locations in Northwest Ohio, HAZA Foods operates 250 Wendy’s locations across Texas, Louisiana, and Minnesota, and Group W AKSAN runs 26 Wendy’s restaurants in Washington and Oregon. These franchisees face the common challenge of high turnover and the need for a fast and efficient hiring process to keep their restaurants fully staffed. They have turned to an AI Assistant named Lou to help streamline their hiring processes and reduce the burden on their managers.
The Challenge
Speed is crucial in high-volume recruiting, especially in the fast-food industry where competition is fierce. The COVID-19 pandemic exacerbated staffing challenges, making it essential for restaurants to quickly and efficiently hire staff. Managers faced issues such as candidates not showing up for interviews and the time-consuming process of scheduling and coordinating with applicants. The need for a streamlined hiring process became more urgent as managers struggled to keep their restaurants fully staffed amidst the pandemic.
The Solution
The AI Assistant Lou has been implemented across various Wendy’s franchisees to streamline the hiring process. Lou allows managers to hire over text, automatically screen and schedule qualified candidates for interviews, and remind candidates of upcoming interviews. This automation reduces the time managers spend coordinating with candidates and ensures a faster response time, which is crucial in the competitive fast-food hiring landscape. Lou also helps reduce interview no-shows and cancellations by providing real-time communication and reminders to candidates. The implementation of Lou has significantly improved the efficiency of the hiring process, allowing managers to focus on other operational tasks.
Operational Impact
  • Lou has drastically reduced the time managers spend on hiring tasks, allowing them to focus on other operational responsibilities.
  • The AI Assistant has improved the speed of the hiring process, ensuring that candidates are contacted and scheduled for interviews quickly.
  • Lou has reduced the number of interview no-shows and cancellations by providing real-time communication and reminders to candidates.
  • The implementation of Lou has alleviated the burden on managers, improving their operational and personal time management.
  • The AI Assistant has helped maintain staffing levels by quickly filling open positions, even in the face of high turnover.
Quantitative Benefit
  • Nearly 90% of scheduled candidates show up for interviews after implementing Lou.

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