Hosting Provider for Marketing Campaigns Increases Value with SSL Offload
Customer Company Size
Large Corporate
Region
- America
- Asia
- Europe
Country
- United States
Product
- A10 ADC
- BridgeTrack
- F5 Networks’ BIG-IP
Tech Stack
- Windows 2008 web servers
- SQL 2005 servers
- Linux web servers
- Cisco switches
- Fortinet firewalls
Implementation Scale
- Enterprise-wide Deployment
Impact Metrics
- Cost Savings
- Customer Satisfaction
- Productivity Improvements
Technology Category
- Application Infrastructure & Middleware - API Integration & Management
- Application Infrastructure & Middleware - Data Exchange & Integration
- Application Infrastructure & Middleware - Data Visualization
Applicable Functions
- Business Operation
- Sales & Marketing
Services
- Cloud Planning, Design & Implementation Services
- Software Design & Engineering Services
- System Integration
About The Customer
SapientNitro is a multi-channel marketing services firm that creates and manages marketing campaigns for some of the world’s largest brands. With 7,000 employees and offices in 32 cities across North America, Europe, and Asia-Pacific, SapientNitro specializes in creating integrated, multi-channel brand experiences that lead to tangible business results. The company’s primary operational locations are their headquarters in Boston, MA, and an off-site disaster recovery site. SapientNitro’s large-scale network uses a combination of Windows 2008 web servers, SQL 2005 servers, Linux web servers, and custom web applications like BridgeTrack to power its campaigns.
The Challenge
SapientNitro faced significant challenges with their legacy ADC solutions, which could not meet the capacity requirements for their large-scale web infrastructure. The introduction of 2048-bit SSL keys increased the hardware cost for web servers and made SSL key management complex and time-consuming. The company needed a high-performance ADC solution that could handle the increased web traffic, provide SSL Offload, and offer high-quality support without additional licensing fees.
The Solution
SapientNitro implemented A10 Networks’ Application Delivery Controllers (ADCs) to address their challenges. The A10 ADCs provided high-performance SSL Offload, which centralized SSL certificate management at the ADC, reducing the strain on individual web servers. The dedicated SSL processors within the A10 ADCs enabled SapientNitro to handle the increased SSL requirements brought on by the upgrade from 1024-bit to 2048-bit keys without impacting web server performance. This solution allowed SapientNitro to return processing capacity to the web servers, ensuring better server and application performance with existing hardware. Additionally, A10 Networks offered worry-free licensing without additional fees for performance or features like SSL Offload, making the solution cost-effective.
Operational Impact
Quantitative Benefit
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