GetSmarter Leverages the Denodo Platform to Improve Time-to-Market and Customer Service
Company Size
1,000+
Region
- Africa
- America
- Europe
Country
- South Africa
- United Kingdom
- United States
Product
- Denodo Platform
Tech Stack
- SQL Server
- BambooHR
- Asana
Implementation Scale
- Enterprise-wide Deployment
Impact Metrics
- Customer Satisfaction
- Productivity Improvements
- Revenue Growth
Technology Category
- Infrastructure as a Service (IaaS) - Cloud Computing
- Platform as a Service (PaaS) - Data Management Platforms
Applicable Industries
- Education
Applicable Functions
- Business Operation
- Sales & Marketing
Use Cases
- Predictive Quality Analytics
Services
- Cloud Planning, Design & Implementation Services
- Data Science Services
About The Customer
GetSmarter, a brand of 2U, Inc., is a digital education company that partners with the world’s leading universities to select, design, and deliver premium online short courses. The company offers premium online short courses to working professionals and is driven by a mission to improve lives through better education. 2U helps universities to evolve into their best possible digital incarnations, so they can offer transformative education to more students than ever before. As GetSmarter's online education system encountered rapid growth, the management team wanted faster deployment and announcements of newer features and services.
The Challenge
GetSmarter, a digital education company, was experiencing rapid growth due to the popularity of its university accredited online courses. As the company's customer base and operations grew, so did its data repositories, which contained a variety of functional data covering marketing, finance, courses, students, and many other domains. With data spread across so many heterogeneous systems, business users could not perform a unified analysis of the enterprise data or achieve a single version of the truth. The company's reporting tools now needed to talk to many databases instead of just one. GetSmarter needed a way to accommodate the many-to-many reporting tool and avoid having to manage multiple database connections.
The Solution
To simplify the process of providing data for reporting and analysis purposes and to maintain overall data quality, GetSmarter chose the Denodo Platform. The Denodo Platform acted as a governed and normalized data aggregation layer where the business contextual definitions were created. The IT team also created a reporting data warehouse. Depending on what was required, these definitions were either exposed directly to the consuming application or were loaded into the reporting data warehouse using ETL sessions. Business, reporting, and data science teams now had access to the same data definitions. This data aggregation layer, built on the Denodo Platform, is the single source of data for GetSmarter's partner universities, student users, and corporate customers. GetSmarter also leveraged the Denodo Platform's data governance and security features, facilitating compliance with the European Union's GDPR, the UK Data Protection Act, and South Africa's Protection of Personal Information (PoPI), in addition to ensuring that the data aggregation layer was fully governed and was feature-rich in terms of security, risk, and compliance.
Operational Impact
Quantitative Benefit
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