Futureshop: Transforming Online Shopping with Sustainable Products
Technology Category
- Application Infrastructure & Middleware - Database Management & Storage
- Infrastructure as a Service (IaaS) - Cloud Databases
Applicable Industries
- Cement
- E-Commerce
Applicable Functions
- Procurement
- Product Research & Development
Use Cases
- Building Automation & Control
About The Customer
Futureshop is an online shopping platform that caters to environmentally conscious consumers. It is the internet's largest shopping search engine for sustainably made clothing basics and activewear, with plans to expand into all clothing and beyond. The platform is designed to make it easier for users to find products made with sustainable materials and environmentally friendly methods. Users can browse through a directory, use the advanced product search, and add favorites to their accounts. Some brands also offer coupons. To complete a purchase, users are redirected to the ecommerce site of the product's brand. The vision for Futureshop is to become people's 'first choice' when searching for products to buy, similar to how Amazon is often the first choice for many shoppers.
The Challenge
The founder of Futureshop, Marc Brodeur, faced the challenge of creating an online shopping platform that made it easier for users to find products made with sustainable materials. The goal was to transform the way people shop online, focusing on sustainability and environmentally friendly methods. The challenge was not only to create a platform that could handle a large number of products but also to incorporate sophisticated features such as different data types, filtered searches, an editor back-end portal, and user accounts with favorites. The platform needed to be user-friendly, allowing visitors to easily search for products, browse through a directory, and add favorites to their accounts. Additionally, the platform needed to provide a seamless transition to the ecommerce site of the product's brand for purchase completion.
The Solution
Marc Brodeur chose to build Futureshop on Bubble, a no-code platform. Bubble enabled him to create the sophisticated features he envisioned for the platform without the need for advanced coding. The platform supports different data types, filtered searches, an editor back-end portal, and user accounts with favorites. Futureshop operates as a portal, search engine, and directory. Any web visitor can use the advanced product search or the directory for browsing. Users can add 'favorites' by creating an account, and some brands offer coupons. To complete a purchase, users are redirected to the ecommerce site of the product's brand. The platform has been successful in cataloging over 6000 sustainable products into the database, and plans are underway to expand its social media presence and continue building the database.
Operational Impact
Quantitative Benefit
Case Study missing?
Start adding your own!
Register with your work email and create a new case study profile for your business.
Related Case Studies.
Case Study
System 800xA at Indian Cement Plants
Chettinad Cement recognized that further efficiencies could be achieved in its cement manufacturing process. It looked to investing in comprehensive operational and control technologies to manage and derive productivity and energy efficiency gains from the assets on Line 2, their second plant in India.
Case Study
Digital Transformation of Atlanta Grout & Tile: An IoT Case Study
Atlanta Grout & Tile, a Tile, Stone & Grout restoration company based in Woodstock, Georgia, was facing challenges with its traditional business model. Despite steady growth over the years, the company was falling behind the web revolution and missing out on the opportunity to tap into a new consumer base. They were using independent software from different vendors for each of their department information and workforce management. This resulted in a lot of manual work on excel and the need to export/import data between different systems. This not only increased overhead costs but also slowed down their response to clients. The company also had to prepare numerous reports manually and lacked access to customer trends for effective business decision-making.
Case Study
Revolutionizing Construction Equipment Rental: A Case Study on ProsRent and ENO8
ProsRent, a startup that won the 'Best Financial Opportunity' and 'Best Pitch' at CodeLaunch 2016, aimed to revolutionize the way construction professionals source and rent heavy equipment. In the construction industry, project managers and contractors typically rent heavy equipment from supply companies. However, predicting inventory can be challenging, and finding the required equipment at the right time and place can be a hassle. If the preferred vendor doesn't have the required equipment, it results in wasted time and money in searching for it, often leading to higher costs due to non-preferred rates and increased delivery costs if the vendor is located far from the job site. Suppliers, on the other hand, desired access to a wider base of trusted renters that they didn't have to vet themselves and wanted to offer dynamic rental pricing based on demand and availability in their market. ProsRent's challenge was to produce a minimum viable product that was fast and first to market but also strong enough to engender loyalty and repeat business from the target market.
Case Study
IoT Solution Enhances Comfort and Energy Efficiency at Apple Valley Commons Office
Apple Valley Commons, a mixed-use office complex built in 1986, was facing significant comfort and energy efficiency challenges. The building, which houses a variety of businesses, was experiencing extreme temperature imbalances, causing discomfort to employees and clients. Despite outdoor temperatures being consistently high during summers, occupants had to use space heaters to keep warm. The electricity bills from the constant operation of the heat pump were exorbitant. The building's elevator room on the roof was also overheating, reaching temperatures of 130 to 140 degrees, causing the elevator equipment to shut down. The building's existing controls solution did not provide a front end for diagnostics or remote control. The building management was seeking a solution that could address these temperature issues, improve occupant comfort, reduce operational costs, and increase building visibility.
Case Study
Revamping EE's Legacy ERP: A Case Study on BT's Strategic Transformation
EE, even after its merger with BT, was operating its ERP estate on legacy infrastructure, hosted on the premises of a third-party supplier. This outdated system resulted in a volume-based operational model, higher time to market, longer delivery cycles, and unsatisfactory customer experience. BT recognized the need for a strategic transformation of these aging ERP systems and sought a partner who could proactively manage application services. The partner was also expected to handle development requirements associated with application management services, drive accountability, and ownership with a time and target-driven transformation of these services. BT's primary goals were to improve customer experience, reduce cycle time, and measure these improvements with precision.
