Nintex > Case Studies > Framework Housing Association Leverages Nintex RPA for Efficient Fundraising

Framework Housing Association Leverages Nintex RPA for Efficient Fundraising

Technology Category

Analytics & Modeling - Robotic Process Automation (RPA)
Application Infrastructure & Middleware - Middleware, SDKs & Libraries

Applicable Industries

Finance & Insurance
Telecommunications

Use Cases

Inventory Management
Time Sensitive Networking

Services

System Integration

About The Customer

Framework Housing Association is a small charity based in the UK with a big heart. Every year, it supports more than 18,000 people from across the Midlands who are either rough sleeping or at risk of becoming homeless. The charity provides not only shelter but also essential support services to improve people’s health and wellbeing and give them the skills to gain employment and live independently. The charity aims to raise £3 million in five years to help it build 200 new houses and extend its support services, through a campaign called Building Better Futures.

The Challenge

Framework Housing Association, a UK-based charity, supports over 18,000 people annually who are either homeless or at risk of becoming homeless. The charity had set an ambitious goal to raise £3 million in five years to build 200 additional homes and extend its support services through a campaign called Building Better Futures. However, the charity's employees were spending a significant amount of time on repetitive manual tasks, which was hindering their ability to focus on communicating with supporters and organizing fundraising events. They needed a solution that would automate these tasks, freeing up their time to focus on their core mission. Additionally, they were struggling with managing and analyzing the large volume of data related to donations, campaigns, and fundraising events.

The Solution

Management consultancy Deloitte stepped in to help Framework Housing Association by creating a custom robot solution using Nintex RPA. This solution, referred to as 'the bot', is capable of analyzing over 32,000 records related to donations, direct mail campaigns, regular supporters, and fundraising events in just 20-30 minutes on a weekly basis. The bot has been trained to recognize unique emails and letters, each of which has a separate code within the CRM system. This allows the bot to deliver precise figures each week for the percentage of recipients that signed up for an event or made a donation on receipt of an email or letter. The bot also automatically separates the money raised from different fundraising events, enabling the charity to better understand which kinds of fundraising events are most successful. Furthermore, the bot ensures that funds raised for specific appeals or service areas are correctly allocated.

Operational Impact

The implementation of Nintex RPA has brought significant operational benefits to Framework Housing Association. The automation of routine tasks has freed up as much as one and a half days a week, allowing employees to spend more time engaging with donors and running campaigns. The bot's ability to deliver precise figures on the success of individual communications has enabled the charity to maximize the impact of future communications. The bot's ability to separate the money raised from different fundraising events has improved the charity's understanding of which kinds of fundraising events are most successful. Furthermore, the bot ensures that funds raised for specific appeals or service areas are correctly allocated, enhancing the charity's ability to manage charitable donations. The bot has also started to make predictions based on previous results, providing the charity with valuable insights for future planning.

Quantitative Benefit