Empowering Female Entrepreneurs—and Our Non-Profit—Through Greater Analytics
Company Size
11-200
Region
- America
Country
- Guatemala
Product
- QlikView
- Qlik Sense
Tech Stack
- Data Analytics
- Data Visualization
- Cloud-based Data Management
Implementation Scale
- Enterprise-wide Deployment
Impact Metrics
- Customer Satisfaction
- Productivity Improvements
Technology Category
- Analytics & Modeling - Data-as-a-Service
- Analytics & Modeling - Real Time Analytics
Applicable Industries
- Education
- Finance & Insurance
Applicable Functions
- Business Operation
- Sales & Marketing
Use Cases
- Real-Time Location System (RTLS)
Services
- Data Science Services
- System Integration
About The Customer
Namaste Direct is a non-profit organization that offers financial literacy and mentoring to low-income female-owned businesses in Guatemala. Since its founding in 2004, Namaste Direct has supported more than 4,000 women through the Namaste Business Development Program. Their mission is to teach business owners how to effectively use the money they receive from a loan and to efficiently handle their income so they don’t need to depend on loans anymore. They share best practices that have proven effective over the years, such as separating business income from household finances, and various saving strategies. The organization currently provides assistance to almost 400 clients.
The Challenge
Namaste Direct, a non-profit organization, was struggling with data management. They were dealing with mountains of paper records and had to manually transfer data into Excel spreadsheets for analysis. This process was time-consuming and prone to errors. When they received large requests with strict deadlines, such as pulling data on 50 clients’ businesses for a report due the next day, it was stressful and challenging. They needed a data analytics platform that could streamline their operations and provide clear, actionable data quickly and accurately.
The Solution
Namaste Direct implemented QlikView and Qlik Sense, data analytics platforms that streamlined their operations. They took care to establish the right criteria and formalize their internal data requirements as well as those for their donors. Once they had those sorted, the team created their dashboards in QlikView. By 2014, QlikView was officially in place, providing new visibility into their clients’ reality and the status of their loans. Later, they expanded their use of Qlik to include the enterprise version of Qlik Sense, which gave them the power to enable data-inspired change. QlikView is used for internal operational tasks and Qlik Sense is used to create visually appealing reports for donors.
Operational Impact
Quantitative Benefit
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