Source Intelligence > Case Studies > Efficiency Enhancement in Animal Health: A Case Study of MSD and ChainPoint Collaboration

Efficiency Enhancement in Animal Health: A Case Study of MSD and ChainPoint Collaboration

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Applicable Industries
  • Healthcare & Hospitals
Applicable Functions
  • Procurement
About The Customer
MSD Animal Health is a pharmaceutical company with a rich history dating back to the 1950s. The company operates in more than 140 countries, providing products to thousands of veterinarians worldwide. MSD Animal Health comprises animal health manufacturing facilities and an extensive research and development network. The company's products are used by a vast number of veterinarians, making efficient order management and accurate demand prediction crucial for its operations.
The Challenge
MSD Animal Health, a globally operating pharmaceutical company, faced a significant challenge in managing the order intake from thousands of veterinarians using their products. The company needed a system that could accurately predict the quantity of medicine each veterinarian would require each month. The lack of such a system led to inefficiencies and waste, as it was difficult to anticipate demand and manage inventory effectively. The challenge was to develop a software solution that could automate the prediction process, streamline order intake, and improve overall efficiency.
The Solution
To address this challenge, MSD Animal Health collaborated with ChainPoint to develop a software solution called Prédiction. This software, built on ChainPoint's proven technology, was specifically adapted and configured to meet MSD's needs. Prédiction works by importing orders from previous years and automatically predicting the quantity of medicine needed for the upcoming year. The software recalculates quantities when adjustments are made and requests signatures from veterinarians to confirm the order. Veterinarians can sign orders and contracts via SMS, eliminating the need for manual printing and signing. The system provides a complete overview of how much medicine is needed, all in one easy-to-use system.
Operational Impact
  • The implementation of the Prédiction software has significantly improved the efficiency of MSD Animal Health's order management process. By automating the prediction of medicine demand, the company has been able to reduce waste and streamline its operations. The software's ability to recalculate quantities when adjustments are made ensures that MSD can respond quickly to changes in demand. Furthermore, the digital signature feature has simplified the order confirmation process for veterinarians, saving them time and making the process more convenient. Overall, the Prédiction software has enhanced MSD's operational efficiency and improved its service to veterinarians.

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