Cultivating Relationships for Long Term Success
Region
- America
Country
- United States
Product
- Granular
Tech Stack
- not mentioned
Impact Metrics
- Productivity Improvements
Technology Category
- Application Infrastructure & Middleware - Data Exchange & Integration
Applicable Industries
- Agriculture
Applicable Functions
- Discrete Manufacturing
Use Cases
- Farm Monitoring & Precision Farming
About The Customer
Paulman Farms is a diversified farm located in Sutherland, Nebraska. The farm is owned by Roric Paulman, who was born and raised on a farm and has a career in ag business. The farm has grown as many as 13 or 14 crops in its history and consistently grows 4 – 5 different crops every year. Some of the farm's customers are field-to-table, field-to-ethanol, and field-to livestock. The farm has a team of employees with a higher level of education and higher expectations than employees did thirty years ago. The farm's biggest success story is developing a network with vendors, purchasers, and processors.
The Challenge
Paulman Farms, a diversified farm in Sutherland, Nebraska, was facing several challenges. The farm was struggling to keep up with the changing demands of the industry and the expectations of its employees. The employees were seeking a better work-life balance and were expecting the farm to invest in technologies that would enable them to be part of their family and community. The farm was also struggling with understanding its risk in real-time. The owner of the farm, Roric Paulman, was constantly thinking about how to improve the farm and how to do it better 2 – 3 years from now.
The Solution
To address these challenges, Paulman Farms turned to Granular, a farm management software. Granular is helping the farm move closer to knowing what's going on in the farm in real-time. This includes understanding what's happening on the agronomy side and financially. With Granular, the farm is able to capture applications and include them in their production costs and marketing plan. The farm is also using Granular to understand its risk in real-time, which is crucial for managing the risk. The farm is constantly adding technology like Granular to its toolkit to improve its operations.
Operational Impact
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