Technology Category
- Platform as a Service (PaaS) - Application Development Platforms
- Sensors - Level Sensors
Applicable Industries
- Consumer Goods
- Finance & Insurance
Use Cases
- Time Sensitive Networking
Services
- System Integration
About The Customer
Cathay United Bank (CUB) is a leading bank based in Taipei and a wholly owned subsidiary of Cathay Financial Holding Co., the largest financial holding company in Taiwan. A significant portion of the bank's revenue is derived from the consumer credit loan business. In 2013, the bank achieved a total loan amount exceeding TWD1 trillion (USD32.25 billion), and its total assets reached nearly TWD2 trillion (USD64.51 billion). The bank is known for its robust financial performance and commitment to customer satisfaction. However, to stay competitive in the dynamic banking sector, CUB continually seeks to improve its processes and services.
The Challenge
Cathay United Bank (CUB), a subsidiary of Cathay Financial Holding Co., is a major player in Taiwan's banking sector, with a significant portion of its revenue coming from the consumer credit loan business. In 2013, the bank's total loan amount exceeded TWD1 trillion (USD32.25 billion), and its total assets reached nearly TWD2 trillion (USD64.51 billion). However, to maintain its competitive edge, CUB needed to expedite its loan approval and disbursement processes. The bank was facing challenges in responding efficiently to market dynamics and enhancing customer satisfaction. The existing system was not agile enough to meet the changing demands of the market and the expectations of the customers. The bank needed a solution that could streamline its loan origination and servicing processes, improve its response time, and increase its market agility.
The Solution
CUB implemented a web-based loan origination and servicing collaboration system to enhance its consumer credit loan business. The solution was built on various IBM components, including IBM MobileFirst Platform Foundation, IBM Business Process Manager, IBM WebSphere Application Server, IBM DB2, and IBM Global Business Services. This system was designed to drive mobility and agility in the loan approval process. It collects performance indicator data, enabling continuous improvement of business processes. The solution also includes built-in risk management policies that automatically calculate the credit limit, loan amount, debt burden ratio, risk level, and level of approval. This comprehensive solution not only streamlined the loan approval process but also provided valuable insights for business process improvement and risk management. The bank also plans to deploy this web-based solution to its overseas branches to strengthen its foothold in the Greater China region.
Operational Impact
Quantitative Benefit
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