Bubble Group > Case Studies > Cashflo: A No-Code Solution for Freelancers' Invoicing and Cash Flow Management

Cashflo: A No-Code Solution for Freelancers' Invoicing and Cash Flow Management

Technology Category

Platform as a Service (PaaS) - Application Development Platforms
Sensors - Liquid Detection Sensors

Applicable Industries

Buildings
Cement

Use Cases

Building Automation & Control
Inventory Management

About The Customer

Cashflo's primary customers are freelancers who need an easy-to-use invoicing and cash flow management tool. These freelancers may find traditional accounting apps too complex or filled with unnecessary features. They are looking for a tool that can help them manage their invoices, remind their clients to pay unpaid invoices, and predict their cash flow. They also need a tool that can help them secure new work before their existing contracts expire. Cashflo's customers appreciate the simplicity and affordability of the app, and many early adopters have shared extremely positive feedback.

The Challenge

Freelancers often struggle with managing their invoices and finances. Most invoicing tools are part of larger accounting apps, which can be complex and filled with unnecessary features. Additionally, these tools often do not provide the necessary insights into billing behavior and cycle times, which can lead to income dips when existing contracts expire. Cashflo co-founders, Brian Feldkamp and Greg Keegan, identified this problem and sought to provide a solution that was both affordable and easy to use for freelancers. They also wanted to create a tool that could help freelancers predict their weekly, monthly, and yearly cash flow, allowing them to secure new work before their existing contracts expire.

The Solution

Cashflo is a no-code app built on Bubble that provides freelancers with an easy-to-use invoicing and cash flow management tool. The app allows users to create and send one-time and recurring invoices to clients in a matter of minutes. It also has a 'fast cash' feature that allows users to send personalized and branded payment request links instead of formal invoices. Users can create new client profiles, view their activity in a simple dashboard, and set simple revenue goals. The Cashflo Financial Assistant tracks users’ billing behavior and cycle times to help them avoid income dips. The app was built by non-technical founders using Bubble, a no-code platform, and was taken from idea to prototype in just one month.

Operational Impact

Cashflo has been successful in providing a simple and affordable solution for freelancers to manage their invoices and finances. The app's easy-to-use features, such as the ability to create and send invoices in minutes, the 'fast cash' feature, and the Cashflo Financial Assistant, have been well-received by users. The app has also been successful in helping freelancers predict their cash flow and secure new work before their existing contracts expire. The positive feedback from early adopters has led to the decision to build out a referral program, which will become a primary focus for Cashflo in the coming months.

Quantitative Benefit

Cashflo was taken from idea to prototype in just one month using Bubble, a no-code platform.
Cashflo has seen exciting early traction with the freelance community since its launch earlier this year.
Cashflo is in discussions with multiple conferences and platforms to become their preferred invoicing/payment solution.