Case Studies > Building A Modern Supply Chain Network

Building A Modern Supply Chain Network

Customer Company Size
Large Corporate
Region
  • Europe
Country
  • Netherlands
Product
  • MPO Supply Chain Orchestration
Tech Stack
  • Real-time Optimization
  • Electronic PODs
  • Carrier SLAs Digitization
Implementation Scale
  • Enterprise-wide Deployment
Impact Metrics
  • Customer Satisfaction
  • Cost Savings
  • Productivity Improvements
Technology Category
  • Functional Applications - Inventory Management Systems
  • Functional Applications - Warehouse Management Systems (WMS)
  • Functional Applications - Enterprise Resource Planning Systems (ERP)
Applicable Industries
  • Agriculture
Applicable Functions
  • Logistics & Transportation
  • Warehouse & Inventory Management
  • Business Operation
Use Cases
  • Fleet Management
  • Supply Chain Visibility
  • Inventory Management
  • Predictive Maintenance
  • Warehouse Automation
Services
  • System Integration
  • Software Design & Engineering Services
About The Customer
Kramp, founded in 1951 by Johan Kramp, is a leading innovator in spare parts delivery for European farmers. Headquartered in Varsseveld, Netherlands, Kramp operates in over 22 countries across Europe, serving local communities through a dealer network. The company has embraced key innovations such as innight delivery and eCommerce fulfillment, expanding its global presence through distribution center expansion and strategic acquisitions. Kramp's commitment to high service levels and innovation has made it a trusted partner for farmers, providing essential agricultural spare parts efficiently and reliably.
The Challenge
Kramp faced several challenges in their supply chain operations. Firstly, they had regionalized supply chains with separate distribution centers for each region, leading to stock availability issues and difficulties in dynamically organizing and fulfilling orders across multiple centers. Secondly, they had limited inbound and outbound visibility, with manual execution of transportation leading to inefficiencies and fragmented visibility from carriers, resulting in increased customer inquiries and support costs. Lastly, with significant organizational growth through acquisitions, Kramp needed a platform that could grow with them, connect fragmented IT infrastructure, and adapt to their changing business needs.
The Solution
MPO's Supply Chain Orchestration solution enabled Kramp to run a single integrated pan-European supply chain. This allowed them to offer stock availability across their entire network of distribution centers on their eCommerce site and deliver to customers from the most advantageous center based on delivery time, cost, capacity, and inventory availability. Kramp optimized their fleet of trucks for inventory movement and automated shipments that were previously done manually. Carrier SLAs were digitized, enabling strategic use of carriers to deliver on-time and in-full (OTIF) at the least cost. MPO's platform also helped Kramp connect and extend their multiple dealer eCommerce sites with fragmented back-end systems, providing visibility and control over their supply chain network. The platform's scalability allowed Kramp to quickly integrate new distribution centers and companies acquired through mergers, ensuring continuous value from their network investments.
Operational Impact
  • With real-time visibility and order orchestration, Kramp maintained service excellence while cost-efficiently leveraging their internal supply chain assets and carrier partners.
  • Kramp effectively utilized their inventory and overall capacity, making more spare parts available to their farmer customers.
  • The integration of MPO's platform allowed Kramp to extend their fragmented IT infrastructure, providing visibility and control over their supply chain network.
  • The platform's scalability enabled Kramp to quickly integrate new distribution centers and companies acquired through mergers, ensuring continuous value from their network investments.
Quantitative Benefit
  • 98.8% of all order lines delivered on-time and in-full (OTIF)
  • 100K order lines per day on average
  • 10 distribution centers across Europe that can fulfill an order for any customer

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