Batch Gastropub's Success with Foursquare Ads
Company Size
11-200
Region
- America
Country
- United States
Product
- Foursquare Ads
Tech Stack
- Mobile Advertising
Implementation Scale
- Enterprise-wide Deployment
Impact Metrics
- Customer Satisfaction
- Revenue Growth
Technology Category
- Application Infrastructure & Middleware - API Integration & Management
Applicable Industries
- Food & Beverage
Applicable Functions
- Sales & Marketing
Use Cases
- Demand Planning & Forecasting
Services
- Software Design & Engineering Services
About The Customer
Batch Gastropub is a neighborhood gastropub located in Miami, Florida. It is known for its affordable food, expansive drink list, and signature cocktails on tap. The owner, Kevin Danilo, describes Batch as a culinary and beverage experience that is new and exciting, but one that also stays true to original gastropubs. As a new business, Batch Gastropub was facing the challenge of reaching new customers on a tight budget and with limited resources.
The Challenge
Batch Gastropub, a neighborhood gastropub in Miami, was facing the challenge of reaching new customers on a tight budget and with limited resources. The owner, Kevin Danilo, was looking for an efficient way to increase the restaurant’s exposure in real time. Traditional channels like print were not effective as they did not target people in the exact moment they wanted to find a restaurant — when they’re out and about with mobile phones in hand.
The Solution
To overcome the challenge, Kevin Danilo turned to Foursquare Ads, which did all the heavy lifting so he didn’t have to. Foursquare Ads allowed Batch to target people in the exact moment they wanted to find a restaurant — when they’re out and about with mobile phones in hand. Unlike other channels like print, Foursquare Ads was an efficient way of increasing the restaurant’s exposure in real time. The use of Foursquare Ads allowed Batch to reach potential customers in a more targeted and efficient manner.
Operational Impact
Quantitative Benefit
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