Award-winning dashboards deliver customer service team stories alongside data to increase speed to insight
Company Size
1,000+
Country
- United States
Product
- Narratives for MicroStrategy
Tech Stack
- MicroStrategy
- Artificial Intelligence
Implementation Scale
- Enterprise-wide Deployment
Impact Metrics
- Customer Satisfaction
- Digital Expertise
- Productivity Improvements
Technology Category
- Analytics & Modeling - Predictive Analytics
- Application Infrastructure & Middleware - Data Exchange & Integration
- Application Infrastructure & Middleware - Data Visualization
Applicable Industries
- Retail
- Software
Applicable Functions
- Business Operation
- Sales & Marketing
Services
- Software Design & Engineering Services
- System Integration
About The Customer
Narrative Science is a company that creates software to transform enterprise data into stories, driving understanding and results. Their technology, powered by artificial intelligence, automatically converts data into easy-to-understand reports, transforming statistics into stories and numbers into knowledge. They work with a range of customers including Deloitte, MasterCard, USAA, and members of the U.S. intelligence community. Their solutions empower these organizations to understand and act on key business metrics, make better decisions, and focus talent on higher-value tasks through the power of data storytelling.
The Challenge
The Analytics team developed a comprehensive dashboard to inform and highlight business performance metrics across the Customer Service team. Visible by everyone from Executive leadership to floor managers, the dashboard includes reports on the overall business summary, trends, KPI performance, and more. For some, the visualizations on the dashboard were difficult to interpret, and the champions on the customer service team were spending a significant amount of time analyzing the data and explaining key takeaways to different departments.
The Solution
The multi-national retailer turned to Narrative Science for Narratives for MicroStrategy, which instantly transforms complex data visualizations in MicroStrategy into dynamic stories that surface interesting trends in a written format. From charts and graphs to dynamic, easy-to-read narratives, Narratives for MicroStrategy automatically writes insights about visualizations that anyone can share. This solution allowed the customer service team to spend less time analyzing data and more time focusing on higher-value tasks. The transformation of data into narratives made it easier for different departments to understand key takeaways, thereby increasing overall engagement and adoption of the dashboard.
Operational Impact
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