Appenza Studio & Ministry of Education, Egypt: Semantic Video Content Search & Sentiment Analysis Solution
Company Size
11-200
Region
- Africa
- Middle East
Country
- Egypt
Product
- Semantic Video and Content Search (SVACS) Solution
- Arabic Sentiment Analysis Model
- OCR Model
Tech Stack
- Machine Learning
- Natural Language Processing (NLP)
- Speech-to-Text
- Optical Character Recognition (OCR)
Implementation Scale
- Enterprise-wide Deployment
Impact Metrics
- Customer Satisfaction
- Digital Expertise
- Productivity Improvements
Technology Category
- Analytics & Modeling - Machine Learning
- Analytics & Modeling - Natural Language Processing (NLP)
- Application Infrastructure & Middleware - Data Exchange & Integration
Applicable Industries
- Education
Applicable Functions
- Product Research & Development
- Quality Assurance
Services
- Data Science Services
- Software Design & Engineering Services
- System Integration
About The Customer
The client is a specialized mobile app and web development company, Appenza Studio, headquartered in Cairo, Egypt. They have a strategic presence in the UK, US, Europe, and MENA (Middle East and North Africa), and partner with both private & public organizations. Appenza is a partner to the Egyptian Ministry of Education in developing mobile learning apps that can be used by students and their wards to access the Ministry’s repository of academic material. The Ministry invests heavily in e-learning with interactive programs, virtual lessons, and electronic books. They consider education crucial to the nurturing of the future generation of Egyptians and have a rich database of academic resources.
The Challenge
Being in the business of educational technology catered to the end-user, it was essential for Appenza to listen to the voice of the customer to create an engaging and efficient learning app. However, for the development of the app itself, the large reservoir of the Ministry’s academic content needed to be accessible to users. The challenge could be categorized in two ways: Search & Discovery of Content: The Ministry of Education has an immense source of education material across a wide variety of subjects ranging from Literature to Maths. All of this data is maintained in a knowledge bank (KB) for students from Kindergarten to Higher Secondary (Grade 12) in PDFs and videos. While the content was quite rich and informative, it was nearly impossible to discover since none of it was structured by any theme or logic. There was no search facility to dive into the individual content as well. Added to this, the content was a mix of Arabic and English, which made organizing the content more difficult. Understanding User Feedback: It was imperative that Appenza understood the feedback from students and parents for the new and improved mobile app being created for the Ministry of Education, and to measure its performance on an ongoing basis. They, however, did not have the technical know-how to measure public sentiment across the country expressed in thousands of comments on different social media platforms and review websites. They needed an accurate and automated sentiment analysis especially made for Egyptian Arabic, along with an English model for gathering insights from the mined social media data.
The Solution
Upon analyzing the situation, Repustate came up with a two-step strategy: Create a semantic search solution that could analyze both Arabic and English text. Custom-build an Arabic sentiment analysis solution to capture the public sentiment around the learning app developed for the Ministry. Phase 1: Repustate realized that the fundamental problem of the Ministry of Education was having no search facility to dive into the individual PDFs and videos in the massive Knowledge Bank, in neither Arabic nor English. Repustate planned and developed a semantic search solution that allowed parents and students to access the entire KB and search for content in both languages. The Semantic Video and Content Search (SVACS) Solution captured and organized all the content, regardless of its format. In doing so, the entire collection of resources was available to the users for search and retrieval clearly identified by themes, topics, and language. Phase 2: Repustate developed a customized Arabic sentiment analysis model for Appenza. It allowed them to measure the number of social media mentions for each of the topics they wanted to analyze, as well as the public sentiment around it. This was one of the most important features of the overall solution that Repustate provided. The insights gathered from the model are what Appenza used as guidelines for improving and enhancing the features and user experience of the learning app.
Operational Impact
Quantitative Benefit
Case Study missing?
Start adding your own!
Register with your work email and create a new case study profile for your business.
Related Case Studies.
Case Study
IoT platform Enables Safety Solutions for U.S. School Districts
Designed to alert drivers when schoolchildren are present, especially in low-visibility conditions, school-zone flasher signals are typically updated manually at each school. The switching is based on the school calendar and manually changed when an unexpected early dismissal occurs, as in the case of a weather-event altering the normal schedule. The process to reprogram the flashers requires a significant effort by school district personnel to implement due to the large number of warning flashers installed across an entire school district.
Case Study
Revolutionizing Medical Training in India: GSL Smart Lab and the LAP Mentor
The GSL SMART Lab, a collective effort of the GSL College of Medicine and the GSL College of Nursing and Health Science, was facing a challenge in providing superior training to healthcare professionals. As clinical medicine was becoming more focused on patient safety and quality of care, the need for medical simulation to bridge the educational gap between the classroom and the clinical environment was becoming increasingly apparent. Dr. Sandeep Ganni, the director of the GSL SMART Lab, envisioned a world-class surgical and medical training center where physicians and healthcare professionals could learn skills through simulation training. He was looking for different simulators for different specialties to provide both basic and advanced simulation training. For laparoscopic surgery, he was interested in a high fidelity simulator that could provide basic surgical and suturing skills training for international accreditation as well as specific hands-on training in complex laparoscopic procedures for practicing physicians in India.
Case Study
Implementing Robotic Surgery Training Simulator for Enhanced Surgical Proficiency
Fundacio Puigvert, a leading European medical center specializing in Urology, Nephrology, and Andrology, faced a significant challenge in training its surgical residents. The institution recognized the need for a more standardized and comprehensive training curriculum, particularly in the area of robotic surgery. The challenge was underscored by two independent studies showing that less than 5% of residents in Italian and German residency programs could perform major or complex procedures by the end of their residency. The institution sought to establish a virtual reality simulation lab that would include endourological, laparoscopic, and robotic platforms. However, they needed a simulator that could replicate both the hardware and software of the robotic Da Vinci console used in the operating room, without being connected to the actual physical console. They also required a system that could provide both basic and advanced simulation training, and a metrics system to assess the proficiency of the trainees before they performed surgical procedures in the operating theater.
Case Study
Edinburgh Napier University streamlines long-distance learning with Cisco WebEX
• Geographically dispersed campus made in-person meetings costly and inconvenient.• Distance-learning programs in Malaysia, India, and China required dependable, user-friendly online tools to maximize interaction in collaborative workspaces.• Virtual learning environment required a separate sign-in process, resulting in a significant administrative burden for IT staff and limited adoption of collaboration technology.
Case Study
8x increased productivity with VKS
Before VKS, a teacher would spend a lot of time showing a group of 22 students how to build a set of stairs within a semester of 120 hours. Along with not leaving the teacher much time to provide one-on-one support for each student to properly learn carpentry, it also left a considerable amount of room for error. Key information would be misinterpreted or lost as the class was taught in the typical show-and-tell way.
Case Study
Scalable IoT Empowering GreenFlex's Sustainable Growth
GreenFlex, a company that supports sustainable development, decarbonization, and energy efficiency, faced several challenges in its quest to expand its business. The company needed to deploy a robust and sustainable IoT technology to support its growth. It was crucial for them to monitor and control devices at customer sites in a safe and reliable manner. They also needed to integrate devices across a range of communication protocols and gather and act on data to meet efficiency targets. GreenFlex had previously built IoT capabilities into its digital platform, GreenFlexIQ, to monitor and manage customer sites remotely. However, they soon realized that they needed a new platform to support their ambitions. They needed a platform that could scale to connect more devices for production management and make it easier for the operations team to manage devices in the field.
