Amlin's Transformation with MicroStrategy BI Platform
Customer Company Size
Large Corporate
Region
- America
- Europe
Country
- United Kingdom
Product
- MicroStrategy BI Platform
- MicroStrategy Narrowcast
Tech Stack
- Web Technologies
- Data Integration
- Balanced Scorecard
Implementation Scale
- Enterprise-wide Deployment
Impact Metrics
- Productivity Improvements
- Cost Savings
- Customer Satisfaction
- Revenue Growth
Technology Category
- Analytics & Modeling - Predictive Analytics
- Application Infrastructure & Middleware - Data Exchange & Integration
- Functional Applications - Enterprise Resource Planning Systems (ERP)
Applicable Industries
- Finance & Insurance
Applicable Functions
- Business Operation
- Quality Assurance
Use Cases
- Regulatory Compliance Monitoring
Services
- System Integration
- Software Design & Engineering Services
About The Customer
Amlin is a prominent underwriter of specialist insurance and reinsurance, operating in both the Lloyd’s of London and Bermuda markets. The company owns Syndicate 2001, the largest Lloyd’s syndicate, which has a diverse underwriting business that includes aviation, marine, property and casualty, and UK commercial classes. Amlin Bermuda focuses on catastrophe and property reinsurance. Both Amlin operations are highly rated by A.M. Best, Standard & Poor’s, and Moody’s. Amlin collaborates with a wide range of intermediaries, including 150 Lloyds brokers such as Aon, Marsh, and Willis. The company is committed to becoming the global reference point for quality in the insurance/reinsurance markets, with key goals of providing profit-focused underwriting excellence, understanding client needs and market trends, and maintaining first-class client service standards.
The Challenge
Amlin, a leading underwriter of specialist insurance and reinsurance, faced several challenges in its operations. The company needed to provide BI availability to all divisions and job functions across the organization worldwide. They required access to real-time data for decision-makers via reports tailored to their needs and aimed to consolidate group systems around standard business processes. Additionally, Amlin needed to integrate data from various external sources and deliver it via web technologies using a single intuitive user interface. The company also sought to develop a system to provide corporate performance management (CPM), optimize business processes, and directly align IT strategy to corporate strategy. Before investing in MicroStrategy, Amlin had no corporate performance management system, inefficient business processes, and misalignment between IT and corporate strategy.
The Solution
To address its challenges, Amlin implemented the MicroStrategy BI platform. This platform provided timely and accurate analysis and reporting of policy, claims, exposure, and reinsurance data. Amlin's CPM system uses a balanced scorecard approach to manage its business, driving the business through integrated KPIs. The system allows Amlin to analyze broker and underwriter performance on critical issues such as contract wordings and claims performance. The financial management controls are linked directly to underwriting and claims processes in real-time, significantly improving turnaround time for statutory and management financial reporting. MicroStrategy Narrowcast technology is used to push data out to users in innovative ways, such as notifications for credit risk, policy renewals, and claims alerts. The integration and alignment of IT and business strategy have been key to success, with reports tailored to individual divisions and job functions. The move from desktop tools to the web-based MicroStrategy platform has enabled more pervasive use of BI across the organization and its channels to market.
Operational Impact
Quantitative Benefit
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