Stand 21's Revolution in Designing Formula 1 Racewear with CorelDRAW® Graphics Suite
Technology Category
- Sensors - Utility Meters
- Wearables - Smart Clothing
Applicable Industries
- Apparel
- Life Sciences
Applicable Functions
- Product Research & Development
- Quality Assurance
Use Cases
- Driver Performance Monitoring
- Track & Trace of Assets
About The Customer
Stand 21's customers are primarily professional race car drivers, including multiple Formula 1 drivers. These customers require specialized race-wear that is not only fireproof but also comfortable and breathable. The race-wear must also be customized according to the drivers' wishes, including logos, sponsor names, and a variety of other images. The customers value the high quality and safety standards of Stand 21's products, as well as the quick turnaround time for their orders. Customers usually receive their order within ten days, a significant advantage over Stand 21's competitors who often take up to ten weeks.
The Challenge
Stand 21, a French company, has been designing and producing special race clothing since 1970. The company's products are held in high regard by its 3000 customers, including multiple Formula 1 drivers. The challenge for Stand 21 was to design and produce fireproof race-wear that is not only safe but also comfortable for the drivers. The race-wear includes balaclavas, overalls, gloves, boots, and even underwear—all made from fireproof material. The clothes must also be breathable enough to wick out the driver's sweat and keep him cool. The suit has up to three layers, and all stitching and seams are fireproof too. The clothes are meticulously made by hand to ensure compliance with stringent safety and quality standards. The company also had to customize each outfit according to the drivers' wishes, including logos, sponsor names, and a variety of other images embroidered onto the suits using fireproof thread.
The Solution
Stand 21 found a solution to their challenge by using CorelDRAW Graphics Suite. This powerful graphics software is used by the designers at the company's headquarters in France's Burgundy region, as well as in its European subsidiaries and all global franchising companies. CorelDRAW is the undisputed standard for designing the race-wear. The software is especially useful for designing logos, dragons, and other pictures. During a design meeting between the Stand 21 graphic artist and the driver or sponsor, the suit can be altered in real time, right in front of the computer. The logo can be put in a different position, seams altered, sleeves lengthened, all thanks to CorelDRAW. The software has significantly reduced the time it takes to design a suit, from six hours to just 20 minutes.
Operational Impact
Quantitative Benefit
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